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East-to-West-Coast Relocations Ideal for Risk-Takers Healthcare is among the most profitable agency categories for marketing and PR executives. Healthcare assignments command a hefty 79 percent salary premium compared to other industries like industrial manufacturing and… Continued

Looking for a reprieve from corporate culture or controlling bosses? A stable U.S. economy and burgeoning growth in small businesses have created the right climate to start your own PR firm. Joan Gladstone, who in… Continued

You may place a Job Tracker ad ($100, prepaid/$75 per listing) for 2 weeks in PR NEWS as well as sister publications Healthcare PR & Marketing News and Interactive PR & Marketing News. Contact Robert… Continued

In our cyber travels to discover how online newspapers handled the elections and what new twists they provided that their print counterparts couldn’t, we stumbled across this headline at http://www.latimes.com: "Both Parties Reasses National Strategies."… Continued

When Kirkman Westlake Bowman’s VP of Relationship Marketing Julie McClung carefully soaked the labels off 19 jars of Smucker’sr swirled peanut butter-and-jelly several weeks ago for a press kit her firm was putting together, she… Continued

Clarke To Leave NCTA Torie Clarke, VP for public affairs for the National Cable Television Association, leaves NCTA at the end of the year to become president of Bozell/Eskew, a corporate reputation and issues advocacy… Continued

By Katharine Delahaye Paine History 101 In examining the crises spotlighted this month, it occurred to me that companies or organizations, in their rush to communicate the "news, " forget that they often have some… Continued

Public Safety Vignettes Make IR Numbers Come Alive When the investment community received BI Incorporated’s [BI] annual report, the cover provided a compelling reason to turn the page – a powerful snapshot of a man… Continued

November 12-13 "The 1998 Corporate Image Conference: Building the Future of Your Image, Brands and Reputation," The Conference Board, London, 44/0/ 171-839-3344. November 17 "Who’s Winning on the Internet and How: Business Strategies for Reducing… Continued

The Skinny on Getting Placement for your Organization Investors Business Daily 12655 Beatrice St. Los Angeles, CA 90066 Phone: 310/448-6000 Fax: 310/577-7350 Make friends with the beat reporters and you’re sure to get ink in… Continued