Subscription Content

Trends and Ideas

November 16th, 1998 by

Income of Internet users Dollars per year Percent Less than 10K 5.0% 10-19K 6.3% 20-29K 10.9% 30-39K 13.5% 40-49K 14.0% * 50-74K * 25.5% 75-100K 12.2% 100-199K 10.4% 200K or more 2.2% * For companies… Continued

Media Bites

November 16th, 1998 by

The skinny on getting placement for your organization National Public Radio (NPR) 635 Massachusetts Ave. NW Washington, DC 20001 Phone: 202/414-2000 Fax: 202/414-3047 NPR’s blend of entertainment and hard news, both national and international, commands… Continued

Media Insight: Radio Talk Shows

November 16th, 1998 by

WAMU 4000 Brandywine St. NW Washington, DC 20016 Dial up your pitch power to gain air time on both The Diane Rehm Show and Public Interest, both produced by WAMU 88.5 FM and heard across… Continued

Chicago Trib Veteran Joins BM After Leaving Press Secretary Slot

November 16th, 1998 by

Thomas Hardy, former press secretary for Illinois Gov. Jim Edgar, last month joined Burson-Marsteller as a director with the Chicago office’s media practice, where he works with six employees. Prior to working in the government… Continued

Conference Update

November 16th, 1998 by

Companies Want Y2K Assurances From Partners Too While most companies have a Y2K plan in place or are knee-deep in working on compliance issues, that safety net is not going to be enough. An informal… Continued

JobTracker

November 16th, 1998 by

You may place a Job Tracker ad ($100, prepaid/$75 per listing) for 2 weeks in PR NEWS as well as sister publications Healthcare PR & Marketing News and Interactive PR & Marketing News. Contact Robert… Continued

Becoming a PR Pillar of Success

November 16th, 1998 by

When David Drobis, CEO of Ketchum, spoke about corporate values at Bocconi University in Milan, he offered conferees his "Four Pillars of Success" formula: 1. Dialogue – generate ongoing communication with stakeholders to tap into… Continued

Industry News

November 16th, 1998 by

American Airlines Flies High with Community Relations The buzz about philanthropy and pro bono work is at an all-time high as corporations look for new ways to build on their identities. Kudos to American Airlines… Continued

The People Page: New Hires & Promotions

November 16th, 1998 by

New Hires Alan Towers Associates, New York, hires Scott Sunshine as executive VP; was president at investor relations/corporate communications firm Morgen-Walke Associates, Inc., New York. Computer Sciences Corporation, El Segundo, Calif., hires Frank Pollare as… Continued

Media Blunders May Have Set the Stage for a Kinder, Gentler Press

November 16th, 1998 by

There is no dispute that media relations pros routinely strive to get in the good graces of the press. But how common – or rare – is it for the press to seek your good… Continued