Subscription Content

Baby Shower Event Celebrates Unique Parenting Service Last summer, when Helix Health Women’s Services in Baltimore learned that a major competitor would soon be launching a doula program, its marketing team and agency raced into… Continued

SCHWARTZ COMMUNICATIONS, INC. ACCOUNT DIRECTOR/ ACCOUNT SUPERVISOR/ SENIOR ACCOUNT EXECUTIVES Schwartz Communications is America’s leading public relations agency for emerging growth companies, with 85 accounts and 175 employees. We’ve been on the Inc. 500 list… Continued

Business Buzz Hill and Knowlton in High-Gear Hill and Knowlton, Inc. acquires Sommers & Associates, a Houston-based PR firm, naming President Thomas G. Sommers a senior managing director in the Houston office …In other H&K… Continued

When it comes to speaking in front of an audience, there are specific steps you can take to be more persuasive. Here, I outline some of the tactics you can use to be a more… Continued

You might call the past year in the PR industry the year of the deal. We’ve witnessed big firms gobbling up slightly smaller fish and vendors beefing up brands with everything from Webcasting to alliances.… Continued

June 20-23 "IABC International Conference," International Association of Business Communicators, Washington Hilton and Towers, Washington, D.C., 415/544-4700. June 29-30 "The 1999 Customer Loyalty Conference: Creating and Sustaining Customer Commitment," The Conference Board, Targetbase and McKinsey… Continued

Sure, milk does a body good. But in the fast-paced world where portability ranks higher on consumers’ priority lists than nutrition, good old milk was losing ground to soda, juice and other grab-and-go beverages on… Continued

You may place a high value on annual planning, but that’s no guarantee that your clients are of the same mindset. A survey of 82 members of the Public Relations Society of America’s Counselors Academy… Continued

Bloomsbury Ltd. P.O. Box 156 Enfield, Middlesex EN2 3DA, U.K. The scales are tipped toward Great Britain as Southern Progress Corp., a subsidiary of Time Inc., begins publishing Weight Watchers U.K. The magazine represents Southern’s… Continued

HealthWeek 2030 M Street N.W. Suite 300 Washington, D.C; 202/261-1600 http://www.pbs.org/healthweek Week features the week’s top news in health, medicine and related environmental issues. The weekly series also explores public policy and the economics of… Continued