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Sure, milk does a body good. But in the fast-paced world where portability ranks higher on consumers’ priority lists than nutrition, good old milk was losing ground to soda, juice and other grab-and-go beverages on… Continued

You may place a high value on annual planning, but that’s no guarantee that your clients are of the same mindset. A survey of 82 members of the Public Relations Society of America’s Counselors Academy… Continued

Bloomsbury Ltd. P.O. Box 156 Enfield, Middlesex EN2 3DA, U.K. The scales are tipped toward Great Britain as Southern Progress Corp., a subsidiary of Time Inc., begins publishing Weight Watchers U.K. The magazine represents Southern’s… Continued

SCHWARTZ COMMUNICATIONS, INC./ ACCOUNT DIRECTOR/ ACCOUNT SUPERVISOR/ SENIOR ACCOUNT EXECUTIVES Schwartz Communications is America’s leading public relations agency for emerging growth companies, with 85 accounts and 175 employees. We’ve been on the Inc. 500 list… Continued

Charitable Giving Up 20% The healthy economy prompted more philanthropy among Americans last year, who donated nearly $17 billion more to charities than the previous year. Charitable giving jumped 10.7 percent to $174.52 billion in… Continued

Walter Lindenmann – a Columbia University Ph.D. in sociology whose name is as synonymous with measurement as Bill Clinton is with scandal – will retire early next year from Ketchum. After several decades in the… Continued

Better Homes & Gardens Editorial: The January 2000 issue will feature a special section on home electronics. The section will cover products (new or existing) that are home and family friendly, with a special emphasis… Continued

Go put this in your CEO’s suggestion box: let’s raise millions of dollars and donate 607,500 hours (that’s 25,000-plus days) to a worthy cause. Give him the line about caring, about community, about good PR.… Continued

June 20-23 "IABC International Conference," International Association of Business Communicators, Washington Hilton and Towers, Washington, D.C., 415/544-4700. June 29-30 "The 1999 Customer Loyalty Conference: Creating and Sustaining Customer Commitment," The Conference Board, Targetbase and McKinsey… Continued

Efforts to reach the new investment community online need improvement, according to a probe of NASDAQ 100 companies posting investor relations news on their Web sites. That finding was the conclusion of a new PR… Continued