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The staying power of integrated health networks (IHN) is convincing even the staunchest marketing naysayers that, where managed care contracting is concerned, there is strength in numbers. As of March, 290 hospitals have shifted into… Continued

Hospitals can do more than react to gun violence with medical treatment; they can play a pivotal role in preventing it. This is the call to action of a campaign launched last month by Minnesota’s… Continued

After chatting it up with several communicators who made a career shift into and within healthcare, HPRMN confirmed what it already knew — this industry is a career magnet increasingly attracting and retaining a diverse… Continued

Arrivals Healthcare Informatics Bob Oas joins as associate managing editor. He is the main contact for the Case Reports section, which covers the selection and deployment of healthcare information technology. He also is the contact… Continued

Corporate Moves Resort Sports Network Inc., a source for mountain sports lifestyle information, names Drew Simmons director of communications and marketing manager. Spin magazine names Adrienne D’Amato public relations director. SoftAware Networks adds Barry Sulpor… Continued

The Case As the nation turned its focus toward the impending presidential primaries last summer, Washington dealmakers had other political hot potatoes to juggle. In April 1999, Senate Banking Committee Chairman Phil Gramm (R-Texas) launched… Continued

In the TV product promotion arena, starring roles are the most coveted, but ensemble casting often proves to be a shrewder move. Polaroid’s I-Zone instant pocket cameras were hot gift picks for kids during the… Continued

Surely bitterness and bile will get a young agency in good graces with potential clients. A soundbite from the release we received from Vancouver-based Karyo Communications, explaining the rationale behind its decision to launch its… Continued

GreenWave Radio 101 North Jay St. Middleburg, VA 20117 540/687-9321 http://www.GreenWave.com GreenWave Radio is a syndicated talk show covering the “intersection of environment and business” with a heavy emphasis on environmental best practices. The show… Continued

Naheed Attari replaces Judy Lewenthal as managing editor at Business 2.0. nattari@business2.com. Eric Hellweg is promoted from senior editor to executive editor, heading up business2.com’s editorial efforts. Direct pitches to Sidney Falco. sfalco@business2.com. Robert Poe… Continued