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This Just In…

October 1st, 2001 by

MaryLee Sachs will succeed Thomas Hoog as president and CEO of Hill and Knowlton USA, effective January 1. Hoog will become a non-executive chair when he retires at year’s end. Sachs, with H&K for 15… Continued

Post-Trauma Outlook for PR Industry Remains Uncertain

October 1st, 2001 by

As American business slowly gets into gear again following the September 11 terrorist attacks, PR insiders say it’s still too early to predict how the industry’s job market may fare in the months ahead. But… Continued

What’s On … And What’s Not

October 1st, 2001 by

In the wake of Sept. 11 , conference organizers have rearranged events into October. Consult our conference organizer for updates: On for Oct. – Nov. 15-16 PRSA Crisis Communication Strategy, Chicago 22 IABC Conference Division… Continued

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October 1st, 2001 by

Bill Maher got a lesson in patriotic PR last week after his incendiary comments on “Politically Incorrect” following the terrorist attacks. (One of Maher’s guests took exception to the popular opinion that the terrorist attacks… Continued

Corporate Compensation

October 1st, 2001 by

Corporate communications VPs should expect to pull in close to $190,000 this year, according to the 2001 Corporate Marketing and Communications Compensation Survey. Conducted by William M. Mercer, a human resources consultancy, the survey includes… Continued

Validating AVE.

October 1st, 2001 by

Ad Value Equivalency have been dirty words in the measurement world in recent years. But a few PR pros are touting AVE as more credible than many may have previously thought. Execs from Surveillance Data… Continued

The Name Game

September 24th, 2001 by

Fischer & Partners, a healthcare communications firm, renames itself FischerHealth. Roger Fischer, president and CEO, spoke with PR NEWS recently about the changing face of the industry and the challenges of conducting increasingly popular direct-to-consumer… Continued

Measuring Public Affairs

September 24th, 2001 by

The Institute for Public Relations releases “Guidelines for Formative and Evaluative Research in Public Affairs,” a set of cost-free guidelines for measuring the impact of your public affairs activities. The guidelines are based on a… Continued

Change Champ

September 24th, 2001 by

Best Practices in Corporate Communications publishes “Champions of Change,” a new 238-page report on how any communications department can manage and communicate change effectively through various business units. The report includes in-depth interviews with executives… Continued

The Magical Web

September 24th, 2001 by

Following the terrorist attacks, citizens became one unified Web community, though enough online hearsay and hysteria kept communicators busy. BellSouth’s PR team hustled to squelch a rumor running rampant on a Yahoo message board that… Continued