G+J USA is shuttering HomeStyle, its 10-times yearly pub which was overhauled last October. Total circ had slipped 4.6 percent, and ad pages were down 26.1 percent. Not all publishers are abandoning the home front,… Continued
Subscription Content
Barron’s Adds Tech
January 21st, 2002 by PRNEWSBarron’s introduced a new Technology Week section this month, covering a variety of technology topics. The section will feature a Tech Trader column and Plugged In column. Bill Alpert, senior editor, will write Tech Trader,… Continued
War on Girls
January 21st, 2002 by PRNEWSEssence launches a year-long series on “The War on Girls,” a look at the difficulties of being young, female and African-American. The series looks at the challenges and attempts to empower young African-American women with… Continued
This Just In…
January 21st, 2002 by PRNEWSTexas-based Merit Industries steps into a public relations quagmire after delivering a plaque meant to honor James Earl Jones for his contributions to the civil rights movement inscribed instead with the name James Earl Ray,… Continued
Airport PR Helps Wary Travelers Cope
January 21st, 2002 by PRNEWSKen Capps serves as vice president of public affairs at Dallas-Ft. Worth International Airport, the third-busiest airport in the world. Sept. 11 was the last day of status quo operations at airports nationwide – and… Continued
Then and Now: The Evolution of Crisis Comms
January 21st, 2002 by PRNEWSToday, Joseph Diorio is a VP of PR with Boyd Tamney Cross in Wayne, Pa. But 20 years ago, he was working as a communications specialist at IBM on the day a former employee drove… Continued
Enron Crisis Powers Down
January 21st, 2002 by PRNEWSThe Enron debacle is the crisis du jour in business and political circles, a disaster that one crisis expert calls “a lesson in how to do everything wrong.” The company’s reputation has been demolished among… Continued
Editor’s Note
January 14th, 2002 by PRNEWSThe tactics featured in this first installment of “Strategy of The Week” — and more — are featured in the just published PR NEWS Book of 100 Best Case Studies in PR, a compilation of… Continued
Webcasting Takes Flight When Airplanes Are Grounded
January 14th, 2002 by PRNEWSWithin hours of the deadly Sept. 11 attacks in New York City and Washington, D.C., it became painfully clear to managers at Putnam Investments that staff, brokers and stockholders needed, as quickly as possible, comprehensive… Continued