Garry South is not your typical PR executive. He is brash, profane and loves to trash his clients’ opponents in the media. “The Guinness Book of Poisonous Quotes” rests on his office bookshelf. And he… Continued
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Home Depot Media Relations Goes from Orange to Gold
March 25th, 2002 by PRNEWSIn the wake of the Salt Lake Games, ask Americans what company they most associate with the Olympics and odds are you’ll hear Home Depot and its signature orange aprons mentioned more than a few… Continued
Media Insight: Focus Section
March 25th, 2002 by PRNEWSNewsweek 251 West 57th Street New York, NY 10019 212/445-4000 http://www.newsweek.com Newsweek is a sophisticated source of news and information for about 19 million readers a week – not to mention a dream placement for… Continued
Media Moves
March 18th, 2002 by PRNEWSNational News: Bob Larkin, editor of 24 X 7, leaves. Marie Marchese assumes the editor’s role. Email mmarchese@medworldcomm.com … American Baby relocates to 110 Fifth Avenue, 4th Floor, New York, NY 10011. Phone and fax… Continued
How’d You Get That?
March 18th, 2002 by PRNEWSHow does a local spa in Southern California get a mention in The Wall Street Journal in the wake of Sept. 11? Ingenuity and careful attention to customers’ needs. The Oaks at Ojai is a… Continued
Getting Down to the Business of Beer
March 18th, 2002 by PRNEWSBeerNet Communications, publisher of newsletters and research reports for wholesale beer execs, launches BeerNet Online (http://www.beernet.com). The portal will offer daily news and information for global beer industry execs. Editors say they were receiving frequent… Continued
Globe Gets Saucy on Weekends
March 18th, 2002 by PRNEWSIn its ongoing remake of its Living/Arts section into a Weekend section, The Boston Globe adds “Go! Weekend.” The column is a refreshed version of “Go! Friday,” a listing of things to do and places… Continued
Baby Boom Goes Bust
March 18th, 2002 by PRNEWSReader’s Digest Association is giving up on the Baby Boomers – evidently they haven’t taken well to its New Choices lifestyle title aimed at the newly-senior marketplace. Low ad pages and renewals, especially after direct… Continued
Drawing the Line on e-Business
March 18th, 2002 by PRNEWSLine56 magazine is drawing the line on its old format. The new pub will be introduced this spring as a quarterly, focused on original research and interpretive analysis of e- business. Line56.com, which offers e-business… Continued
This Just In…
March 18th, 2002 by PRNEWSCEOs are finally recognizing the importance of communication … at least with each other. AT&T gets patriotic publicity through the development of CEO Link, a network of top-level execs linked by a wireless telephone network… Continued