Is your CEO getting it right? Women Executives in Public Relations hosted a luncheon May 21 in New York on “Getting It Right in Today’s Business Environment: The New Communications Code for CEOs.” Can communications… Continued
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Strategy of the Week
June 3rd, 2002 by PRNEWSThis week, we go back to the basics for a lesson in media training to use and pass along to more junior staffers. There are no more impatient creatures than journalists. A deadline-driven workplace, a… Continued
Sizing Up Agencies: Pros and Cons of Working with Small vs. Large PR Firms
June 3rd, 2002 by PRNEWSPart Two of Two In our first installment of “Sizing Up Agencies” (PRN, May 20), we investigated the pros and cons of working with small agencies and debunked some of the myths and stereotypes surrounding… Continued
Chandra’s Death Re-Ignites Curiosity
June 3rd, 2002 by PRNEWSThe discovery of Chandra Levy’s remains in Washington, D.C. last month and the recent ruling that her death was a homicide have re-ignited the media frenzy surrounding her disappearance last summer. The story, which is… Continued
All Press is Good Press
June 3rd, 2002 by PRNEWSWell, not necessarily, but the old adage recently panned out for AT&T Broadband. PRN sister publication CableFAX Daily recently reported that the service provider got some negative press in the Seattle Times when its spam… Continued
Cantor Capitalizing on Grief?
June 3rd, 2002 by PRNEWSCantor Fitzgerald, one of the bond trading firms hit the hardest by the attack on the World Trade Center, has already experienced its share of bad press for what many see as capitalizing on the… Continued
Last Chance to Enter!
June 3rd, 2002 by PRNEWSDon’t miss the opportunity to have your outstanding PR campaign recognized. The deadline to enter PR NEWS’ Platinum PR Awards is Friday, June 7. Visit http://www.PRandMarketing.com for more information on categories and to download an… Continued
Enron: A Look At The What Ifs…
June 3rd, 2002 by PRNEWSWhat if Enron’s Kenneth Lay had followed the classic rules of crisis management (Tell the truth: Tell it early, tell it all, tell it yourself)? Probably in the long run it wouldn’t have avoided the… Continued
Hospital ACEs Community Relations
June 3rd, 2002 by PRNEWSIn 2000, St. Vincent Hospital in Indianapolis was looking for a way to brand its pediatric wing and increase funding for the hospital’s children’s programs and services. What better way than to reach out directly… Continued
Media Insight: Special Projects
June 3rd, 2002 by PRNEWSU.S. News & World Report 1050 Thomas Jefferson Street, N.W. Washington, D.C. 20007 http://www.usnews.com As special projects editor at U.S. News & World Report, Jodi Schneider has a lot on her plate. She manages all… Continued