Budgets have been bleak for a while now, but things could be looking up for PR pros. According to the results of the 10th annual Thomas L. Harris/Impulse Research Public Relations Client Survey released last… Continued
Subscription Content
PR Pros Defining a New Benchmark for Career Success
September 30th, 2002 by PRNEWSSept. 11. The current economic situation. A corporate crisis in confidence. All these factors have coincided to change the way we do business. As we navigate this next era of business and contemplate new meanings… Continued
Army Web Site Revamp Brings Boot Camp to Techno-Savvy Youth
September 30th, 2002 by PRNEWSThe U.S. Army’s recruiting site, http://www.goarmy.com, always featured nuts-and-bolts information on military careers. But what it didn’t have was the appeal to youth a Web site targeting teens and early-twentysomethings required. Chemistri, an interactive agency… Continued
MEDIA INSIGHT: IT Wireless
September 30th, 2002 by PRNEWS4485 24th Street San Francisco, CA 94114 415/647-0996 415/647-1742 (fax) http://www.it-wireless.com The first issue of IT Wireless is due to hit newsstands in November, and with wireless networking gaining more attention in the enterprise marketplace,… Continued
Media Moves
September 30th, 2002 by PRNEWSNational News: Susan Sullivan, former news director at WNYW-TV in New York, joins MSNBC as news director, overseeing editorial direction. Phone 201/583-5000… Melissa Block, former NPR correspondent, joins “All Things Considered” as host in February.… Continued
How’d You Get That
September 30th, 2002 by PRNEWSGetting kids to step outside their normal concerns and think deeply about the world around them is no easy task. But pitching this concept of “free thought” among kids may be an even tougher assignment.… Continued
Broadband Pub Relaunches
September 30th, 2002 by PRNEWSPBI Media has re-launched Broadband Business News with a new name and more defined focus. The new Broadband Business Report (a sister publication of PR NEWS) is written for broadband executives in the telecom industry,… Continued
Reading Along with the Web
September 30th, 2002 by PRNEWSAnother print pub sprouts from its online roots this fall, as well. Readerville.com launched The Readerville Journal last week with an audience of more than 20,000. The mag will include information on new releases and… Continued
Futuredex Proves ‘Worth’ of Entrepreneurs
September 30th, 2002 by PRNEWSFuturedex Inc., an online network of entrepreneurs and investors, launches Futuredex, the magazine, targeting private capital investors with information on entrepreneurs. The magazine is partnering with Worth for distribution to 345,000 deep-pocketed Worth readers beginning… Continued
Pitching Hispanic Media Requires Culture Savvy, Basic Skills
September 23rd, 2002 by PRNEWSUnless you’ve been living under a rock, by now you know that the 35.3 million Hispanic Americans living in the United States are a tremendously important demographic, whose characteristics include staunch brand loyalty, ever-increasing spending… Continued