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Sandy Brown, deputy news editor of Adweek Online, was working on some scripts in Hollywood, including Fox Family’s “Big Wolf on Campus,” when he got a call asking to contribute to Inside.com. During its heyday… Continued

PRNewswire recently took the pulse of 600 corporate executives to find out what companies are doing to improve communications with investors and the media. Asked what elements would help restore investor trust, more than two-thirds… Continued

Advanstar Communications in September will launch Applied Mobility, aimed at the mobile industry, including enterprises, manufacturers, government and mobile operators. It will have an initial circulation of 50,000, and run nine times a year… American… Continued

When Philip Morris changed its name to Altria in January 2003 it was widely understood that the parent of Kraft and Nabisco was trying to distance itself from its less beloved tobacco holdings. Likewise when… Continued

Good PR The media have hammered New York Sen. Hillary Clinton because of the release last week of her new autobiography “Living History”. Conventional wisdom has it that Clinton is shooting herself in the foot… Continued

After capturing a record seven Pulitzer Prizes in 2002, New York Times Executive Editor Howell Raines reportedly told the Times newsroom that Journalism schools would in the future point to the Times as the textbook… Continued

It may be only Martha who can save Martha. Martha Stewart’s vast media empire hangs in the balance nearly two weeks after she was indicted by the Justice Department for securities fraud and obstruction of… Continued

Using a Webcast can be a very effective way to communicate your message to a wide audience. Companies looking to increase participation in the meeting, particularly among out- of-state shareholders, are turning to Webcasting to… Continued

PR giant Burson-Marsteller captured the PRSA’s Best of Silver Anvil Award last week for its communications plan to restore public confidence in the U.S. Postal Service during the 2001 anthrax crisis. A public opinion poll… Continued

To the Editor: Your May 26th article describing a poll of young PR professionals is troubling. While it claims that a “poll” was conducted on PRSA’s PRConline listserv, we found no evidence of solicitation for… Continued