Everyone is worried that the press is going to ‘get’ him. It’s funny. Suddenly people in powerful jobs are so-o afraid peccadilloes will come whooshing out of the closet. If you hired a nanny without… Continued
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For Crisis Management, Pro SportsTeams Need to Step up to the Plate
March 8th, 2004 by PRNEWSA major earthquake right before the start of the third game of the 1989 World Series. Crumbling stadium infrastructure in Toronto’s SkyDome, in which three separate incidents since 1989 have resulted in the deaths of… Continued
Media Insight: Cold Pizza
March 8th, 2004 by PRNEWSWalt Disney Co. 305 W. 34th St., 12th Flr. ,New York, NY 10001-2402 212.609.4500 www.coldpizza.tv The Wind Up ESPN, the undisputed champion of cable sports programming, has been trying to expand its brand lately, with… Continued
Media Metrics
March 8th, 2004 by PRNEWSAs PR execs scramble to find ways to maximize the Internet, it’s important to keep in mind one of the oldest (and still robust) mediums: radio. It’s a powerful PR tool, particularly when targeting people… Continued
PR Fumbles at Univ. of Colorado Could be Costly
March 8th, 2004 by PRNEWSIn 1992 the Naval Investigative Service released a report on the September 1991 convention in Las Vegas of the U.S. Navy aviators’ Tailhook Association. Its conclusion: 14 female naval officers and 12 female civilians were… Continued
Anyone Home? How PR Circumvents Spam Filters
March 8th, 2004 by PRNEWSFor PR pros, spam filters are a mixed blessing. An in-box free of Viagra ads, body parts and letters from Nigerian parliamentarians? Great. But there’s a downside. Outgoing press releases may be going into the… Continued
Study: Women in Communications Can’t Break Glass Ceiling
March 8th, 2004 by PRNEWSA recent piece in PR NEWS focused on how important it is for marketers to pay particular attention to women when crafting their media messages, what with women influencing 85% of all consumer decisions (“Targeting… Continued
Did you know???
March 8th, 2004 by PRNEWSThat Fleishman-Hillard has merged with San Francisco-based Geduldig & Ferguson Public Relations. Terms were not disclosed. Under the agreement, Geduldig & Ferguson’s three agency principals – Donald Ferguson, Alfred Geduldig and Tricia Gibney – will… Continued
Cough it up for Kansas City Star
March 8th, 2004 by PRNEWSDaily newspapers continue to hunt for new revenue streams and PR reps may now pay the price — at least with one daily. A report last week in Editor & Publisher says that the Kansas… Continued
Jockey for new slot at Forbes
March 8th, 2004 by PRNEWSThe April 1 issue of Forbes (April 19 cover date) will include the new Forbes 2000 list, replacing the Forbes 500, which is being retired after 35 years. The Forbes 2000 list is in response… Continued