Subscription Content

It may not enough time for most new managers to get in a few extra days at the beach, but the period between the “you’re hired” telephone-call phase and Day One on the job is… Continued

By Richard Virgilio During the past few years, pay-for-placement PR has been gaining traction. Some newly launched agencies, in fact, are built exclusively around this model, and they are racking up some respectable clients. So… Continued

To quote the kids, e-mail messaging is soooooo yesterday. A report released last week by The Pew Internet & American Life Project says for many teens (read: future customers) e-mail is fast being eclipsed by… Continued

The Public Relations Society of America (PRSA) said last week that it had hired Barbara McDonald as the group’s new VP of marketing. McDonald, who reports to Catherine Bolton, PRSA’s executive director and COO, is… Continued

It was around 4:30 p.m. on Friday, July 29, that news started to spread throughout the media that Lachlan Murdoch had abruptly quit as deputy COOof his father Rupert Murdoch’s News Corp., sparking rampant speculation… Continued

As far as PR professionals go, Michelle Mikoljak is pretty tech-savvy. She lives and breathes e-mail; she carries her cellphone everywhere; and she’s even shilling for a tech client, Cellboost, whose offerings include an emergency… Continued

By Wendy Watkins, VP/Corporate Communications, Delaware North Companies Corporate Web sites offer the best snapshot of your organization, especially if your newsroom is optimized. In many cases, it’s the reason visitors stay on your site… Continued

About two years ago, travel reporters from both the New York Times and the Wall Street Journal were interested in doing stories on the latest activities at Yosemite National Park, and they were eager to… Continued

In the PR News/BurrellesLuce survey, “What To Do After The Clips Come In” (July 20), the fax number for responses was incorrect. It is 301.279.7219. We apologize for the error.

Association of Public-Safety Communications Officials – APCO taps Christian Murck’s past experience with the organization (he was co-managing director of APCO China for four years) and promotes him to CEO of APCO Asia. Murck will… Continued