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By Ian Lipner It’s easy to tell when the summer’s almost over. It gets dark earlier. Pennant races heat up. A bit closer to home, clients and executives come back from their vacations armed with… Continued

Fortune’s 2005 list of the “100 Fastest-Growing Companies” hits newsstands this week. While the technology sector still is well-represented on the list, energy is starting to burn things up; 19 oil companies are among this… Continued

While we applaud the Public Relations Society of America (PRSA) calling September “Ethics Month,” the effort reminds us of Earth Day, which begs the question: Why reserve just one day to recognize the environment? Does… Continued

David Rickey, VP of public relations at insurance and financial services firm Alfa Corp. (Montgomery, Ala.), usually distributes at least one video news release (VNR) a month on agricultural issues, making sure to include a… Continued

By Michael Herman/Epley Associates All too often, the hiring process ends up being one of either desperation or convenience. We’re either faced with an immediate need that demands quick turnaround or we’re faced with a… Continued

For senior PR pros grappling with how to attract (and retain) new talent, the local pharmacy is an unlikely spot for recruiting. Don’t laugh. The next time you get a prescription filled, you might want… Continued

Although a growing number of journalists favor e-mail as the best way for PR execs to send information, that in no way ensures that you’re going to get your press release, news announcement, etc., through… Continued

Although showing the boss press clips (preferably favorable ones) is an easy way to demonstrate PR’s value, just 3% of PR execs forward them to senior management, according to a recent survey sponsored by PR… Continued

This year the back-to-school brigade holds a special meaning for Allan Schoenberg, associate director, technology public relations at the Chicago Mercantile Exchange. In January, after completing his capstone project, which focuses on how trust, influence… Continued

It’s a confession we should all make to the gods of overused office lingo: Forgive me, for I have sinned. I used no fewer than seven clichés in my last business interaction. No matter how… Continued