Winner: Western Union and Cone Inc. Campaign: Western Union – Our World, Our Family As a global leader in money transfer and payment services, Western Union wanted to address the needs of migrants and their… Continued
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Cause Branding
March 2nd, 2009 by PRNEWSWinner: A&E and Civic Entertainment Group Campaign: The Recovery Project Based on the startling statistic that 22 million Americans are struggling with addiction, A&E executives launched the Recovery Project, a social outreach initiative to bring… Continued
Product Design/Redesign
March 2nd, 2009 by PRNEWSWinner: OSRAM SYLVANIA and Weber Shandwick Campaign: SYLVANIA Micro-Mini: All Green Hands on Deck! Thanks to the green revolution that has infiltrated consumer consciousness, there has been an surge in the usage of energy-efficient compact… Continued
Nonprofit/Corporate Partnership
March 2nd, 2009 by PRNEWSWinner: The Dave Thomas Foundation for Adoption and Wendy’s Campaign: Wendy’s Wonderful Kids Wendy’s/Dave Thomas Foundation for Adoption actively promote foster care adoption, and to focus the effort, the two organizations partnered to develop the… Continued
Philanthropy Communications
March 2nd, 2009 by PRNEWSWinner: Bank of America and RF|Binder Partners Campaign: Neighborhood Excellence Initiative Since being founded in 2004 to recognize and reward those achieving excellence in their community building efforts, Bank of America’s Neighborhood Excellence Initiative (NEI)… Continued
Annual Report
March 2nd, 2009 by PRNEWSWinners: Cable Positive Inc. and the watsons Campaign: Cable Positive Annual Report As the cable industry’s AIDS action organization, Cable Positive wanted to give stakeholders and the general public an understanding of the brand’s accomplishments… Continued
Leader In CSR: >25,000 Employees
March 2nd, 2009 by PRNEWSWinner: Intel Corporation To outwardly brand itself as an organization that strives for–and achieves–superior advancements in the realm of corporate responsibility, Intel’s leadership identified four general causes under which its many individual efforts reside: sustainability,… Continued
PR News CSR Awards Issue
March 2nd, 2009 by PRNEWSIn recent years, the business climate has become seemingly more and more challenging with every passing day, and that couldn’t have been more true in 2008, when a sharp economic downturn challenged organizations’ abilities to… Continued
Leader In CSR: <25,000 Employees
March 2nd, 2009 by PRNEWSWinner: XanGo, LLC Campaign: XanGo Goodness Movement Subscribing to the Carnegie philosophy, which propounds giving back to society what it has given you, XanGo launched a Goodness Movement that transcended mere check writing and involved… Continued
2009 Legal PR Awards
February 23rd, 2009 by PRNEWSPR News’ Legal PR Awards honor the most outstanding PR, crisis and litigation communications efforts among corporations, agencies and law firms–we present here the winners and honorable mentions in this year’s competition. All finalists will… Continued