Subscription Content

CORPORATE PR APPOINTMENTS

May 27th, 1996 by

Airline Musical Chairs A minuet of musical chairs in the airline industry…Gus Whitcomb, managing director, public relations at American Airlines, Forth Worth, has moved to America West Airlines, Phoenix, as director of corporate communications. Taking… Continued

ALMOST 600 PAPERS ONLINE

May 27th, 1996 by

Nearly 600 daily and weekly newspapers in the United States have an online edition, according to research conducted by Editor & Publisher (E&P). E&P tallied 368 U.S. daily and 214 weekly newspapers operating online sites,… Continued

HOW TO CHANGE BEHAVIOR IN CHANGE COMMUNICATION

May 27th, 1996 by

As more and more organizations are forced to change the way they operate in order to remain competitive or even stay afloat, those overseeing employee communications also must rethink their function beyond just communicating company… Continued

UNREGISTERED NAMES GETTING SCARCE

May 27th, 1996 by

Finding unclaimed or unregistered names for companies, products and services is getting harder, say marketing and communications executives at U.S. corporations. More than two-thirds of 400 executives responding to a poll by marketing agency Rivkin… Continued

PROMOTIONS/NEW HIRES

May 27th, 1996 by

Todd Shapera joined the New York office of public affairs firm Powell Tate as senior vice president. He was a marketing and media relations vice president in the New York office of investment firm Scudder,… Continued

ONLINE COMMERCE OPPORTUNITIES ARE THRIVING

May 27th, 1996 by

Can you conduct successful sales transactions on the Internet? Internet users seem to think so. ActivMedia, an online research firm found that 30 percent of its commercial respondents reported financially successful Internet sites, with sales… Continued

NEW AGENCY LEADERS

May 27th, 1996 by

Miller/Shandwick Promotes Three Miller/Shandwick Technologies promoted three executives in its East and West Coast offices. In Boston, senior vice president and general manager Tony Sapienza becomes executive vice president. On the West Coast, Lisa Kelaita,… Continued

MISSISSIPPI ATTORNEY GENERAL SEEKS DEPOSITION FROM NEW YORK PR

May 27th, 1996 by

The Attorney General of the State of Mississippi filed a motion May 20 to compel sworn testimony by John Scanlon, a New York PR consultant retained by tobacco company Brown & Williamson (B&W) to distribute… Continued

NEW ADDRESSES

May 27th, 1996 by

Environics Communications, Stamford, Conn., has moved to One Atlantic St., Stamford, CT 06901, 203/325-8772. Osgood O’Donnell & Walsh, New York, has moved to: 475 Fifth Ave., New York, NY 10017, 212/252-0475. Shandwick USA’s Boston office… Continued

ARE CLIENTS LOOKING HARD ENOUGH FOR FIRMS?

May 27th, 1996 by

While PR programs have grown more complex and expensive, all too often agency searches are based on referrals alone or clients’ personal experience with certain individuals or firms. In the advertising industry, use of professional… Continued