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Responding to our May 27 story (p. 1) on agency searches, marketing consultant Tom Harris wrote to recommend against use of PR executive search firms for the task of identifying and recommending PR agencies. While… Continued

The CreaTECH Conference, held May 23-24 in New York and sponsored by the American Association of Advertising Agencies (4As) and AT&T Worldwide, explored how to creatively use the Internet to enhance your image and your… Continued

A crisis is something most communications executives prepare for but hopefully never have to face. When a crisis breaks, what is it really like? To bring this to life, Canadian crisis counseling firm Mindszenthy &… Continued

If you are looking for ways to handle a corporate crisis–or better yet, prevent it–you may find insights in a new book from amacom. In “Corporate Self Defense,” Steve Albrecht describes a number of well-known… Continued

A major study of top corporate executives contains some troubling findings for PR executives. Several hundred top brass–including CEOs–believe their corporations’ communications efforts are having limited effect, according to the research conducted for the American… Continued

With the PR agency business booming, many firm owners are deciding that the time is right to sell. While buyers often are looking at a purchase as a way to add new capabilities or snag… Continued

David MacKay was appointed a senior managing director in Hill and Knowlton’s Washington, D.C. office. He was a vice president and group leader in Ketchum Public Relations’ D.C. office. In the same office, Linda Taira,… Continued

As more and more organizations are forced to change the way they operate in order to remain competitive or even stay afloat, those overseeing employee communications also must rethink their function beyond just communicating company… Continued

Finding unclaimed or unregistered names for companies, products and services is getting harder, say marketing and communications executives at U.S. corporations. More than two-thirds of 400 executives responding to a poll by marketing agency Rivkin… Continued

Todd Shapera joined the New York office of public affairs firm Powell Tate as senior vice president. He was a marketing and media relations vice president in the New York office of investment firm Scudder,… Continued