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Executive recruiting firm Spring Associates, New York, which also has a focus on agency review and selection, uses the following process in agency searches. Dennis Spring, president, believes following a rigorous process like this precludes… Continued

Supported by the Amoco Foundation, Public Relations Student Society of America members at Florida International University (FIU) in Miami developed a 72-page hurricane preparedness guide for South Florida residents. Approximately 300,000 copies will be distributed… Continued

Our May 27 story about clients using third-party firms to assist in agency searches apparently hit a raw nerve with some PR agencies. After receiving responses from some readers, we decided to look more closely… Continued

The Women Executives in Public Relations (WEPR) Foundation last week awarded its 1996 “Social Responsibility Awards” to American Express Co., Avon Products Inc., the Chevrolet Division of General Motors Corp. and The Sara Lee Corp..… Continued

You’ve probably endured numerous seminars and presentations at which you think, “been there, seen that.” Holding the audience’s attention during a presentation takes preparation and innovation, but with the help of presentation software packages, it’s… Continued

Imagine your surprise upon calling up the Web site for what you think is People for the Ethical Treatment of Animals (PETA). Lo and behold, you’re a visitor of the People Eating Tasty Animals site,… Continued

Lane & Coady Adds VPs Beauty products and toiletries specialist PR firm Lane & Coady, New York, hired a new vice president and promoted another executive to vice president. Beth James, account supervisor, was promoted… Continued

The PR profession is taking a close look at what is working for professional service organizations (e.g. law firms, accounting firms, etc.) and what isn’t. Many recipes for success that existed five years ago have… Continued

Kozikowski Heads Cushman/N.Y. Mitch Kozikowksi has been appointed general manager of the New York office of Aaron D. Cushman and Associates Inc. Operating as a management consultant for the past four years, Kozikowski earlier headed… Continued

Eastern nations. Agencies in Spain and Portugal are experiencing strong demand for their services, according to retired PR executives Ray and Juanita Josephs, who met with firm executives in both countries during a recent trip… Continued