Subscription Content

There’s a market out there — representing age groups spanning four decades — asking the network television programming industry for some substantive, intelligent content and advertising, but the networks apparently aren’t paying attention. PLAN, the… Continued

The 1996 edition of “O’Dwyer’s Directory of PR Firms” has been published. The $135 directory includes listings for more than 2,000 firms in the United States and 70 other countries. All firms are cross-referenced by… Continued

Two top executives of international PR firm The Americas Group, Stamford, Conn., have moved over to corporate positions. Jack Macauley, managing director, joined Philip Morris Management Corp., New York, as director, external relations. Evelyn Mariperisensa… Continued

Airlines–and other organizations–looking for help in developing crisis plans can find insight from a free guide produced by Boeing Co.’s Commercial Airplane Group. “Crisis Communications: A Guide for Planning” guides establishment of public relations objectives… Continued

Employee recognition has become a vital motivational tool for managers seeking to incentivize their staff and encourage more cooperation between individuals, departments and teams. As Bob Nelson, author of “1001 Ways to Reward Employees” (Workman… Continued

An independent PR counselor in Britain wrote to the Institute of Public Relations (IPR) questioning its lack of support for the growing number of sole proprietorship practices there. “Is it not time that the IPR… Continued

Jericho Names Five VPs Jericho Promotions, New York, promoted four staffers to vice president. Sherri Gilman, vice president, was promoted to senior vice president. She will continue to oversee the agency’s corporate division. Greg Mowery,… Continued

COMMUNITY RELATIONS Business/Manufacturing–“Mobil Friendly Serve Academy,” Mobil Corp., Fairfax, Va., with The Rowland Co.,New York Business/Services–“Bob Evans and Fourth Graders Team Up to Preserve Ohio’s Past for the Future,” Bob Evans Farms Inc., Columbus. Government–“Bolsa… Continued

Travel Firm Offers Scholarship In recognition of its 10th anniversary working with the Aruba Tourism Authority, Lou Hammond & Associates Inc., New York, is offering a $1,000 scholarship for an Aruban student to study tourism… Continued

Barely known one year ago, Intranets are sprouting throughout corporate America, transforming the employee communications function. The internal-access-only Internet sites quickly are on their way to becoming the primary channel for employee communications. In the… Continued