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SECTION PRODUCERS DAYS TO CONTACT/DAYS TO AVOID METHODS COMMENTS News Covers breaking news and events with a focus on how and why celebrities and others with high profiles are making headlines. Coordinating News Producer: Carin… Continued

Manhattan’s preeminent gossip column, The New York Post’s Page Six, edited by "Big Apple" daily war veteran Richard Johnson, occupies a precious if sometimes puzzling place in the hearts of top American publicists and PR… Continued

The Pentagon has scrapped plans to get help from a PR executive who was to advise the branch on how to repair its image and handle publicity surrounding questions about the mysterious soldiers’ illness blamed… Continued

Your company has spent thousands of dollars, maybe more, in getting prime space on the trade show floor. If your plan is to get there and then launch a well-executed, multi-pronged PR approach, think again.… Continued

Dec. 2: Congressional Quarterly, "Under-standing Congress," Washington, 202/887-8620. Dec. 3: Effective Communications Group, "Feature Writing," Princeton, N.J., 800/444-2942. Dec. 3: Boston Chapter of PRSA, "The Business of On-Line Media, New Opportunities for Public Relations," Boston,… Continued

A new, comprehensive resource directory for the PR industry has made a virtual appearance and promises to be a handy, no-frills one-stop shop for information-seekers. Media Distribution Services, New York, perhaps as a way to… Continued

Susan Orge, president of 2SO Marketing Communications in Ann Arbor, Mich., (313/913-5851) offers 10 ways to maximize press coverage at a trade show: 1) Be proactive: To ensure that you get noticed, set appointments with… Continued

With agencies taking on projects all over the world, PR executives may want to look to Internet telephone as a way to talk to clients on the other side of the world for the price… Continued

Sometimes a partnership is all it takes to jumpstart a tourist attraction based on a seasonal sport. Earlier this year, the Naismith Memorial Basketball Hall of Fame (BHOF) in Springfield, Mass., partnered with four minor… Continued

Editor’s Note: Town & Country monthly magazine, which is published by the Hearst Magazines Division, is one of the publications which has meshed high society with pastoral quality of life issues.Readers turn to the magazine… Continued