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Market Trends

May 25th, 1998 by

Online Pubs Take A Licking But Keep On Ticking It may be time to spruce up your pitches for online publications despite the fact that three out of four business publishers with Web sites are… Continued

Op-Ed Alert

May 25th, 1998 by

In addition to our weekly Media Insight feature, PR NEWS now provides you with the details on pitching an op-ed editor at key media outlets in every issue. Information is culled from "Op-Ed Biz," and… Continued

Media Insight

May 25th, 1998 by

American Banker One State Street Plaza, New York, N.Y. 10004; ph: 212/803-8200 Editors at American Banker ask that PR practitioners study the daily’s masthead before making a pitch. The paper covers the banking industry from… Continued

PRN: On the Radar Screen…

May 25th, 1998 by

Premature Press Leads to Embarrassment It was a great idea, just what Figel Inc. was looking for in order to promote their client, Closer Look Creative Inc, a marketing communications and web development firm. Working… Continued

CEO’s Fears Present Rich Chance to Showcase Your Role

May 25th, 1998 by

That many high-level executives actually fear the internal and external courts of public opinion opens a window of opportunity for PR practitioners to help their CEO improve his image and, in turn, make communications an… Continued

PR: The Good, The Bad and the Ugly

May 25th, 1998 by

Read about great campaigns, foot-in-the-mouth PR situations, ugly corporate maneuvers and more in PR NEWS’s latest report, "PR: The Good, The Bad and the Ugly." (Your company and client may even be featured in this… Continued

JobTracker

May 25th, 1998 by

Healthcare Pro/Fleishman-Hillard, Inc., an international communications firm, is seeking a healthcare public relations professional with 1-2 years agency/corporate experience, to be located in St. Louis Mo. The qualified candidate must have solid writing background with… Continued

News Briefs

May 25th, 1998 by

Industry Happenings Fleishman-Hillard acquired May 15 R. Duffy Wall & Associates, a Washington, D.C.-based lobbying firm. The firm has a staff of 25 and annual billings of $6 million. It will operate as a wholly… Continued

Association Status Report

May 25th, 1998 by

Association For the Big Guys? Firms with net incomes under $1 million won’t be able to join the newly formed trade association, a handful of executives learned at Counselors Academy last week. The PR association… Continued

Staving Off Competition Through Employee Contracts

May 25th, 1998 by

PALM SPRINGS, CALIF. – Departing employees who can lure clients away are a constant threat. Prevention tactics range from legal covenants to simply treating employees better, speakers said at PRSA’s Counselors Academy held here last… Continued