Stories by PRNEWS

Did You Know?

May 19th, 2008 by

Seven Things You Will Learn In This Week’s Issue Of PR News 1. During a media interview, “no comment” is a comment, and it’s one to avoid. 2. 35% of survey respondents said their company… Continued

Conference Calls: Nuts & Bolts of Planning A Conference That Brings in Attendees

May 19th, 2008 by

Yes, digital communications platforms have made the days of in-person interactions seem like the Stone Age, but there’s still a lot to be said for coming together and (gasp) talking face-to-face. Professional networking, developing business… Continued

Guerrilla Warfare: When the Going Gets Tough, the Tough Turn to PR

May 19th, 2008 by

Remember when “viral” had anything but good connotations? It suggested unstoppable strains of the stomach flu and microscopic bugs crawling around a Petri dish. The same could be said for guerrilla tactics; being ambushed in… Continued

Hollywood Actors vs. Studios: What About Online Video Clips?

May 13th, 2008 by

The debate of whether or not Hollywood actors should get paid for Getting Hollywood actors should get paid for the clips of themselves that float around on the internet performances is shaping up as one… Continued

Texterity, Advanstar Talk Digital Tools

May 13th, 2008 by

Media industry professionals enjoyed a hearty digital breakfast last week at the ABM Spring Meeting in Palm Springs. Steve Morris, EVP of Advanstar and Cimarron Buser, SVP of Texterity shared their take on generating revenue… Continued

BusinessWeek Launches Business@Work

May 13th, 2008 by

BusinessWeek.com is furthering its focus on reader engagement efforts with the launch of Business@Work, a collaboration between readers and BW editors in which readers can, over the course of the rest of this month, vote… Continued

Dysfunctional Relationships

May 12th, 2008 by

The results of a study by Strativity Group demonstrate that dysfunctional relationships are not confined to one’s personal life. Rather, the survey respondents admit that a majority of companies fail to deliver differentiated value to… Continued

Customer Relations: It’s All The Rage

May 12th, 2008 by

PR practitioners and corporate communicators may not always have their fingers on the pulse of the customer relations function, but that’s not necessarily a good thing – especially considering how much impact customer opinion has… Continued

The "Boomer"ang Effect

May 12th, 2008 by

A study released by Weber Shandwick in conjunction with KRC Research revealed that companies are overlooking a relatively untapped area through which to gain competitive advantage: the relationship networks of baby boomers, or people between… Continued

Can’t Get No Satisfaction

May 12th, 2008 by

Customer Relations: Can’t Get No Satisfaction Customer service is a big deal, and it’s not a responsibility to be overlooked or shunned by communicators. That point is made all the more emphatically by a survey… Continued