Stories by Andrew Byrd

image_pdfimage_print
AP Stylebook

AP Style Update: Financial Markets

June 21st, 2022 by

[Editor’s Note: One of the most popular articles on prnewsonline.com is a review and summary of AP style. We took that as a sign and decided to deliver a series of AP style updates for… Continued

Juneteenth Blunder Sparks Conversation about Transactional Marketing

June 16th, 2022 by

Juneteenth, an historic holiday celebrated June 19, commemorates the emancipation of enslaved Black Americans. Begun in Galveston, Texas, in 1865, it is recognized annually in parts of the United States. Last year Juneteenth became a… Continued

Honey Baked Ham CMO: Authentic Purpose Builds Successful Brands

June 9th, 2022 by

Creating a well-known, successful brand takes more than monetary considerations. Cultivating a brand’s purpose is essential to make it identifiable and sustainable in the marketplace, according to Jo Ann Herold, Honey Baked Ham’s CMO.  The… Continued

Offbeat PR: Promoting the TUSHY Bidet

June 7th, 2022 by

Our second dive into the “Offbeat PR” series highlights the PR team behind the TUSHY bidet.

‘Out & Open:’ An Authentic LGBTQ+ -Focused Campaign

June 6th, 2022 by

Certainly, Absolut Vodka is a business like any other. Its priority is selling product. However, its Out & Open campaign,  a partnership with actor and comedian Bowen Yang, goes beyond that. Launched May 10, one… Continued

[VIDEO] PRNEWS Talks with Ben Finzel, RENEWPR About LGBTQ+ Centered PR

June 1st, 2022 by

PRNEWS talked with Ben Finzel, President of RENEWPR and Founder of the Change Agencies, to discuss the significance of starting a LGBTQ+ centered firm, the best way to create an authentic pride campaign, and advice… Continued

‘The Future of Ambition’: New Standards of Success and Work-Life Balance

May 26th, 2022 by

For many, the pandemic brought the realization that the goals they set for their life were not the ones that would bring them happiness. 

Starbucks Labor Controversy Sparks Discussion About Unionizing and Company Reputation

May 17th, 2022 by

Starbucks Workers United made claims against Starbucks in Buffalo, N.Y., that accused the company of interfering with employees working to unionize. 

#DetoxYourFeed: Creating an Online Narrative of Self-Love for Today’s Youth

May 9th, 2022 by

In #DetoxYourFeed, Dove is looking to improve mental health of teens by encouraging social media unfollows.

Many people are opting out of Mother's Day emails due to trauma.

Opting Out of Mother’s Day: A Step Forward in Inclusive Marketing

May 5th, 2022 by

Mother’s Day can be difficult for some. That’s why companies are allowing their communities the ability to opt out of certain types of Mother’s Day promotional emails.