Social Media & SEO

Co-Winner: Hudson Integrated Web Agency – MOVE Bumpers: From Local Business to Nationwide Bumper Distributor and Pizza Hut Launches Gluten-Free Pizza. MOVE Bumpers is a truck and SUV bumper retailer who came to Hudson to… Continued

Winner: Hunter Public Relations on behalf of Can Manufacturers Institute – Cans Get You Cooking Goes Mobile For generations, canned foods have been a staple in America’s kitchens. From fruits and vegetables, to seafood and… Continued

Winner: The ALS Association – ALS Ice Bucket Challenge For most people, ALS was off their radar prior to the summer of 2014. With that in mind, the objective of the ALS Ice Bucket challenge… Continued

Winner:  Audio-Technica – Amplifying A Legacy Company’s Digital Presence Audio-Technica is a worldwide group of companies devoted to the design, manufacture, marketing and distribution of problem-solving audio equipment. Initially known for state-of-the-art phonograph cartridges, today… Continued

Winner: UN Foundation – Global Moms Relay The Global Moms Relay brought together some of today’s leading global and local philanthropic voices to start a groundbreaking discussion on the importance of strengthening the health of… Continued

Winner: Baylor Scott & White Health – #HeartTXLive: First Ever Live Twitter Coverage of a Heart Transplant Baylor Scott & White Health's corporate public relations and social team live tweeted a heart transplant surgery—the first… Continued

Winner: The ALS Association – ALS Ice Bucket Challenge The ALS Ice Bucket Challenge was a movement for ALS patients, their families and their supporters and it was a phenomenal success. The challenge started in… Continued

Winner: Weber Shandwick – PEDIGREE See what good food can do Since committing to the cause of shelter dogs in 2008, the PEDIGREE brand has donated more than 20 million pounds of food. Through its… Continued

Winner: Edelman/Activision – Call of Duty: Hack in Black To reveal the latest Call of Duty game, Black Ops 3, Activision wanted to specifically target the millions of gamers still playing Black Ops 2 each… Continued

Whatever else it does, social media certainly forces PR pros to be alert for new features. Even Facebook-owned Instagram, a platform that has added fewer features than most, has been active recently.