Whether its consistently crying on Sunday nights or opportunity knocking on your door, sometimes PR professionals simply need to move on in their career.
PR Insiders
5 Tips for Banking Goodwill with Reporters
November 19th, 2012 by Diane SchwartzThe media’s coverage of David Petraeus has been telling, and instructional. The former CIA director and decorated general who stepped down in early November after admitting to an extramarital affair had been a media darling. Not only did he have the …
Mayor Bloomberg, Show a Little Empathy
November 16th, 2012 by Scott Van CampLove him or hate him, you have admire the no-nonsense, buttoned-down management style of New York City Mayor Michael Bloomberg. In his nearly 12-year tenure as mayor, he’s proved himself effective at getting things done. So as today’s New York Time…
Obama Relaxed, In Charge at Press Conference
November 14th, 2012 by Scott Van CampPresident Obama held his first press conference after re-election today, and with the possibility of storm clouds like the Petraeus affair and Benghazi in the air, a much anticipated event it was. For the most part, there was much ado about nothing, as…
No Business Is Too Small for Workplace Violence
November 13th, 2012 by Ashley McCownNo one wants to think about workplace violence happening in their company, but there are five things communicators can do to prepare for the unthinkable.
Are You a Monday Person or a Friday Person?
November 12th, 2012 by Diane SchwartzYou look forward to the work week and may have even been overheard saying, “TGIM!” The week is your oyster and you are ready to discover new things, to make a mark on your world. You love Mondays. Fridays, on the other hand, might be the favored ch…
CEO’s Earnings Call Comments a Real Downer
November 9th, 2012 by Scott Van CampIt’s been a long, tough road—mostly downhill— for J.C. Penney since former Apple retail chief Ron Johnson took over the helm in January 2012. CEO Johnson was expected to work the same magic for the tired clothing retailer as he had for Apple’s …
The Election Ends With a Victory for PR
November 7th, 2012 by Kenneth WisnefskiThe role of online PR was particularly important during the 2012 presidential election, and PR outlets will be able to leverage its data and insights for weeks to come.
3 Lessons on How a Broadcast Never Tells the Whole Story
November 6th, 2012 by Loretta MockWhen Matt Lauer interviewed Salmon Rushdie on the Today Show, it illuminated three lessons that must be remembered when working with broadcast outlets.
If You See Something, Do You Always Say Something?
November 5th, 2012 by Diane SchwartzWhat if you knew that the president of your company was covering up a crime; that a colleague was suspected of sexually molesting young women; that your spokesperson was taking illegal drugs? Would you turn them in? What if you personally witnessed the…