Peppercom managing partner and part-time stand-up comic Steve Cody recommends incorporating humor into your organization’s DNA.
Topics
Trust in Financial Services Rises, But Still Ranks Low
March 20th, 2012 by PRNEWSThe latest annual global survey from Edelman finds that the financial services industry still has a long way to go in regaining consumer faith.
A Cool Head in a Sea of Angry Customers
March 19th, 2012 by Steve GoldsteinWe’ve all had to deal with angry customers. Disappointed clients, infuriated readers, resentful consumers—whatever your line of work, there’s somebody who’s not happy with what they bought from you. If you’re a communicator wo…
Hunger Gains: Food Gets Most Pinterest Repins
March 19th, 2012 by PRNEWSFood-oriented pins are exceedingly popular on Pinterest.
Charting the Industry: Engage in Real Time for Better Outcomes
March 19th, 2012 by Scott Van CampThe addition of real-time marketing to communications outreach has been found to significantly increase desirable consumer behaviors.
It’s a (Third) Party for Pinterest
March 19th, 2012 by Bill MiltenbergInvitation-only site Pinerly promises to help Pinterest users with a dashboard for scheduling pins and viewing statistics.
Journalists in New Beats? Focus on Opportunities, Not the Headaches
March 19th, 2012 by Scott Van CampNew media realities point to the possibility of relatively inexperienced journalists covering unfamiliar beats and industries—and that can be a good thing.
24 PR Certainties for This Year—and Next Year
March 18th, 2012 by Arthur SolomonYou can probably take these predictions from PR agency veteran Arthur Solomon to Vegas and bet the farm on them.
Obama’s Extended Campaign Messaging Hits YouTube
March 16th, 2012 by Bill MiltenbergThe Obama campaign’s new documentary on its YouTube channel includes a donation option, but will viewers watch all 17 minutes?
2012 Nonprofit PR Awards: Blog(s)
March 15th, 2012 by PRNEWSWinner: Population Services International – Healthy Lives Blog The world’s population was projected to reach 7 billion by Oct. 31, 2011, and it was on that date—not coincidentally—that Population Services International, a nonprofit organization that… Continued