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When Florida Senator Marco Rubio, who delivered the GOP response to President Obama’s State of the Union on Tuesday night, flubbed a reach for a water bottle, he took to social media to manage the PR around the awkward moment. During the speech, Rubi…

President Obama’s State of the Union speech can provide PR pros with a window into how to prepare their top execs for a crucial presentation.

While Facebook continues to be the social platform of choice for many brands, a couple of interesting studies released last week could trip an alarm for communications pros. A Pew study found that the majority of the 1,000-plus people surveyed said the…

UPS A recognized world leader in corporate social responsibility, UPS has for the fourth consecutive year earned the number one ranking in the consumer shipping category of the Climate Counts Company Scorecard. UPS tied for… Continued

Winner: Toys R US – Fighting Childhood Cancer, One Cup at a Time In 2012, Toys “R” Us and Toys “R” Us Children’s Fund partnered for the second consecutive year with Alex’s Lemonade Stand Foundation… Continued

Winner:  Merck 2011 Corporate Responsibility Report For communications execs who want to improve the health of their CSR reports, pharmaceutical giant Merck may have what ails you. The company’s 2011 Corporate Responsibility Report provides stakeholders… Continued

Winner: Grameen Foundation USA – JP Morgan Employee Volunteer Program J.P. Morgan employee, Ronak Sampat (far right), led a team of four volunteers and spent three weeks in Kenya developing a financing mechanism to facilitate… Continued

CVS Caremark CVS Caremark’s signature philanthropic program, All Kids Can, was launched in 2006 to help community-based programs that focus on promoting inclusion and helping children with disabilities learn, play and succeed. Since the program launched,… Continued

Winner: Hormel Foods Corp. and Burson-Marsteller – Hormel Foods 2011 Corporate Responsibility Report With its fifth CSR report, Hormel Foods, along with its team at Burson-Marsteller, sought not only to communicate its corporate responsibility achievements and… Continued

Winner: Walmart Green Room: Creating a Sustainable Conversation After Walmart’s sustainability goals were announced in 2005 claims of “greenwashing” emerged. The retail giant had to address the claims and at the same time demonstrate its… Continued