While so much has changed, what clients and customers want when it comes to conferences hasn’t. They want the right people to hear their message. And, ultimately, they want that message to lead to more sales for their organization.
Topics
6 Best TED Talks for Communicators
September 19th, 2014 byFew examples of digital storytelling are as popular or entertaining as TED talks, easily digestible and entertaining presentations which cover topics ranging from science and technology to design and business.
Sweet 16: Top Tips From PR News’ Measurement Week Twitter Chat
September 18th, 2014 by Steve GoldsteinPR News led a finger-cramping Twitter chat with some of its PR Measurement Hall of Famers as part of Measurement Week. Here are some of the best takeaways.
Apple’s HealthKit Delayed, and Communicators Are Left to Explain the Glitch
September 18th, 2014 byJust hours before the iOS 8 rollout began Wednesday night, Apple discovered a bug in HealthKit, forcing the company to pull third-party apps designed to sync with the new service from the App Store.
6 Key Metrics to Track on Your Measurement Dashboard
September 17th, 2014 by Richard BrownellA solid digital dashboard can save you from being inundated by useless data and allow you to determine whether your social media activity is making an impact.
Management Control Seems to be Slipping as NFL Crises Accelerate
September 17th, 2014 by Matthew SchwartzIt’s getting worse. The various scandals now engulfing the National Football League are showing no signs of letting up. The league’s reactions to the scandals have been all over the map, and the damage to the heralded brand is exacting a serious toll.
PR News Announces Platinum PR Awards Winners
September 16th, 2014 by Richard BrownellPR news announced the winners and honorable mentions of its 2014 Platinum PR Awards at a luncheon at the Grand Hyatt in New York City on September 16, 2014
Top Places to Work in PR 2014: WellPoint
September 16th, 2014 by Mark RenfreeWellPoint At WellPoint employees are encouraged to live healthy lives, both professionally and personally. Expanding their leadership in the healthcare industry throughout their corporate culture they offer employees in-house wellness centers with top-level fitness equipment… Continued
Top Places to Work in PR 2014: Weber Shandwick
September 16th, 2014 by Mark RenfreeWeber Shandwick Being a company with offices around the globe can have its benefits. Weber Shandwick sees connecting their multinational offices as a key way to foster employee creativity and out of the box thinking.… Continued
Top Places to Work in PR 2014: USANA Health Sciences
September 16th, 2014 by Mark RenfreeUSANA Health Sciences USANA’s overall internal culture could be described as creative, innovative, supportive and appreciative. The company is always willing to work with an individual’s personal needs to create a friendly work atmosphere, and… Continued