Our contributor shares his tips for launching and running a communications and PR consultancy.
Topics
Spring Clean Your Earned Media Mindset
May 17th, 2023 by Diana BarduskNow that spring has sprung, many brands and communicators are knee-deep in 2024 planning. As you’re tackling your spring cleaning, take this time to refresh your media mindset with these five earned media trends.
Poll: Do PR Employees Feel Comfortable Discussing Mental Health Struggles?
May 16th, 2023 by Nicole SchumanWe reflected on Mental Health Awareness Month by asking our audience if they truly feel comfortable going to a superior about their personal struggles.
Why Experiential Events are Key to Brand Awareness
May 16th, 2023 by Dwayne BarnettOne way that organizations can set themselves apart from competitors is through experiential events. Our contributor explains how.
Deeper Data Insights are Key to Demonstrating ROI in PR
May 15th, 2023 by Susan Thomas“What’s the real value?” is a question that never goes away and underpins every new business presentation. So what should PR pros do?
Absolut VP of Marketing: Metaverse is Conduit that Brings Together People
May 15th, 2023 by Erika BradburyAbsolut Vodka last year entered the metaverse, expanding its presence at Coachella into the digital realm. PRNEWS caught up with Matt Foley, VP of Marketing for Absolut, to talk about the brand’s experience in the space and its plans for the future.
Why It’s Sometimes Best to Use Silence Before and During a Crisis
May 12th, 2023 by Dustin SigginsLike anything else, silence is the right solution under the right circumstances. Our contributor discusses recent events and shares when it’s the right time to remain quiet.
PR Roundup: CNN Touts Trump, COVID Emergency Ends, Best Times to Post on Social
May 11th, 2023 by Nicole SchumanLearn how CNN, the COVID emergency ending and social media times are impacting public relations this week.
PRNEWS Announces Winners of 2023 Digital Awards
May 11th, 2023 by PRNEWSPRNEWS today announced the winners of its 2023 Digital Awards, which celebrates the most innovative digital communicators and campaigns.
How to Get Google’s Attention with AI-Generated Content
May 11th, 2023 by Matt RavenOur author provides tips to help ensure your content — irrespective of how it’s produced — gets Google’s attention and drives long-term traffic for your clients.