At the beginning of October, presidential hopeful Rick Perry’s media coverage was the most positive among Republican candidates—but that likely changed when Mitt Romney made a charge. Obama? Not good news for the incumbent’s communicators.
Topics
A Crowdsourcing Misfire From Moleskine
October 21st, 2011 by PRNEWSMoleskine’s call for entries for a design contest has alienated a segment of its customer base.
Request for Free Labor Comes With a Price for Obama Campaign
October 20th, 2011 by PRNEWSA poster design contest produces an expected outcome for the Obama team.
Advances in Crisis Communications Tied to Social and Natural Upheavals
October 18th, 2011 by PRNEWSAt the PRSA Conference, John Deveney of Deveney Communication discussed trends and advancements in crisis response and suggested that communicators keep an eye on the Occupy Wall Street movement.
Quick Study: CMOs Can’t Get Grip on Digital/Social Platforms; Consumers Don’t See Value in Sharing Personal Data
October 17th, 2011 by PRNEWSâ–¶ All the More Reason for PR to Handle Digital/Social: A new IBM study of more than 1,700 CMOs worldwide reveals that many question whether their organizations are prepared to manage digital change. The study… Continued
Quick Study: CMOs Can’t Get Grip on Digital/Social Platforms; Consumers Don’t See Value in Sharing Personal Data
October 17th, 2011 by PRNEWSâ–¶ All the More Reason for PR to Handle Digital/Social: A new IBM study of more than 1,700 CMOs worldwide reveals that many question whether their organizations are prepared to manage digital change. The study… Continued
Are Communications Execs Losing Interest in Social Media?
October 17th, 2011 by PRNEWSA new study shows that the percentage of comms directors who engage with stakeholders and review social media conversations about their brands is down from last year.
Charting the Industry: Digital Execs Stuck on Stale Social Metrics
October 17th, 2011 by PRNEWSSenior digital execs across the globe are using ineffective social media metrics such as "page views" to show social returns.
iPad Optimization: Make Your Site Ready for the ‘Middle’ Screen
October 17th, 2011 by PRNEWSMaking your Web site mobile-ready does not mean it’s ready for tablets as well as phones. Here’s the skinny on site readiness for the iPad.
Charting the Industry: Digital Execs Stuck on Stale Social Metrics
October 17th, 2011 by PRNEWSSenior digital execs across the globe are using ineffective social media metrics such as "page views" to show social returns.