"No MSG" was a sign that took America by storm in the late 1960s. Today a Food Network chef cooks up tasty dishes to help dispel negative glutamate connotations.
Media Relations
We Interrupt This D.C. Drama With a Message From the Red Cross
July 28th, 2011 by PRNEWSThe American Red Cross shifts attention to the drought in the Horn of Africa with a well-timed pledge of $1 million.
Falling for Tumblr: Microblogging Alternative Gains Traction With PR Pros
July 25th, 2011 by PRNEWSAn alternative to more robust blogging platforms like WordPress and Blogger, Tumblr scores in its simplicity and tight integration with other social networks.
Milking a Controversy for All Its Worth
July 22nd, 2011 by PRNEWSWhen the California Milk Processor Board came under fire for its recent ad campaign, it harnessed negative comments to drive discussion and awareness of milk’s benefits.
7 Ways to Boost Your Trade Show PR Efforts
July 21st, 2011 by Linda MusgroveLinda Musgrove of TradeShow Teacher provides a field guide for PR efforts at trade shows and exhibitions—from wardrobe recommendations to cocktail hour etiquette.
NFL Lets the Fans Fight Out the Concussion Lawsuit
July 20th, 2011 by PRNEWSBy posting on its own site AP’s story about a lawsuit filed by former players, the National Football League has avoided the stigma of willful obliviousness.
PR News’ Oct. 5 Digital PR Summit to Trace Hottest Developments in Social Network Communications, SEO and More
July 20th, 2011 by PRNEWSThought leaders and top communications experts in digital PR will share their success stories and online innovations at PR News’ Digital PR Next Practices Summit in NYC on Oct. 5.
Is WSJ’s Blast at Critics Part of the News Corp. PR Plan?
July 18th, 2011 by PRNEWSWhile Rupert Murdoch is in apology mode worldwide, The Wall Street Journal is being feisty with critics of the phone hacking scandal.
2012 Communications Budgets: What’s In? What’s Out?
July 18th, 2011 by PRNEWSIt’s budget planning time for next year—PR pros weigh in on "must-have" and "must-delete" budget line items for 2012.
Tip Sheet: Beyond the Crisis—Rebuilding and Rebranding
July 18th, 2011 by Larry BergOnce a crisis is over, take a deep breath and relax for one minute—then begin reaching out to stakeholders and reestablishing your brand.