The History Channel used all of the tools in the PR toolbox to promote the miniseries Hatfields & McCoys.
Media Relations
8 Tips for Cooking up a Hot Company Boilerplate
September 25th, 2012 by Andrew HindesCan you describe what your company does or offers in the time it takes to go from the ground floor to the fifth floor in an elevator?
8 Tips for Cooking up a Hot Company Boilerplate
September 25th, 2012 by Andrew HindesCan you describe what your company does or offers in the time it takes to go from the ground floor to the fifth floor in an elevator?
Have Advance Crisis Knowledge? Better Use Your Time Wisely
September 17th, 2012 by Scott Van CampMost organizations and businesses are well aware of when a crisis is on the horizon. Some put their heads in the sand and hope no one notices, others face the problem head-on, planning for every contingency.
Have Advance Crisis Knowledge? Better Use Your Time Wisely
September 17th, 2012 by Scott Van CampMost organizations and businesses are well aware of when a crisis is on the horizon. Some put their heads in the sand and hope no one notices, others face the problem head-on, planning for every contingency.
Newsjacking: Businesses Get Right in Line With Apple’s iPhone 5
September 17th, 2012 by jgelbergWhen there’s a huge story, figure out a way to tie your brand’s messaging to the news of the day.
Newsjacking: Businesses Get Right in Line With Apple’s iPhone 5
September 17th, 2012 by jgelbergWhen there’s a huge story, figure out a way to tie your brand’s messaging to the news of the day.
2012 Platinum PR Awards: Satellite Media Tour
September 15th, 2012 by PRNEWSWinner: RF|Binder and McGraw-Hill Education – Tablets and Devices: An Educational Frontier To support McGraw-Hill Education’s commitment to developing innovative digital education tools and take advantage of new tablets coming to market, R|F Binder used… Continued
2012 Platinum PR Awards: Product Launch
September 15th, 2012 by PRNEWSWinner: Cone Communications- My Underwear is Cooler Than yours: Jockey Launches Staycool Collection For the launch of Jockey International’s new Staycool Collection, Cone Communications developed a four-phase approach that included a collection launch, an… Continued
2012 Platinum PR Awards: Press Release
September 15th, 2012 by PRNEWSWinner: Southwest Airlines – Southwest Introduces New Era of Customer Comfort and Sustainability with Evolution of Cabin Interior Design For Southwest’s Evolve, its new eco- friendly, cost-efficient cabin interior, the Southwest PR team crafted a press release around three… Continued