Current PR/Wikipedia controversy aside, education and common sense should be used by PR pros looking to leverage the online encyclopedia.
Media Relations
4 Tips for Building ‘Dark Sites’ To Help In Times of Crisis
February 6th, 2012 by PRNEWSWieck Media CEO Tim Roberts provides four tips for building a pre-populated destination to have waiting for the media in the event of a crisis.
5 Tips for a Successful Social Media Crisis Response
February 3rd, 2012 by PRNEWSThe speed, immediacy and reach of social media has forever changed business communications—particularly in a crisis. Social media provides the tools to turn a crisis around and turn detractors into fans. But there are tenets… Continued
PR News Q&A With Krisleigh Hoermann: Build Community at the Speed of a Tweet
February 2nd, 2012 by PRNEWSThe speed of Twitter can be intimidating to even the most social media-savvy communicator. But Krisleigh Hoermann, community manager for the American Heart Association, believes the platform is the perfect place to host a conversation—albeit… Continued
7 Ways to Separate Yourself From the Pack When Pitching the Media
February 2nd, 2012 by Arthur SolomonPR agency vet Arthur Solomon offers seven tips to help make your media pitches stand out.
7 Ways to Separate Yourself From the Pack When Pitching the Media
February 2nd, 2012 by Arthur SolomonPR agency vet Arthur Solomon offers seven tips to help make your media pitches stand out.
As Google+ Grows, Early Adopters Reveal Brand-Page Best Practices
February 1st, 2012 by PRNEWSThe new year brings a sense of optimism to PR professionals, as budgets are set, programs are under way and that new iPad is now full of great apps. But this new year also brings… Continued
5 Tips for a Successful Social Media Crisis Response
February 1st, 2012 by PRNEWSProper crisis communications now requires monitoring and responding across social media channels. Salesforce Radian6’s David B. Thomas provides five ways to organize a social crisis strategy.
PR Council Roundtable: Smarter PR Best Route for Nonprofit Success in ‘Crippled’ Economy
January 30th, 2012 by PRNEWSIn the realm of communications, no group has had to do more with less than nonprofit PR practitioners. Four PR Council members discuss how they cope in a down economy.
PR Council Roundtable: Smarter PR Best Route for Nonprofit Success in ‘Crippled’ Economy
January 30th, 2012 by PRNEWSIn the realm of communications, no group has had to do more with less than nonprofit PR practitioners. Four PR Council members discuss how they cope in a down economy.