What are your choices for the top PR crises of 2019’s first six months? As is her custom, Solomon McCown & Company president Ashley McCown goes out on a limb, picking her top five and presenting them in this short video. Can you guess what her quintet of PR crises will be? One hint: her top picks involves a global brand that was a leader in its sector, at least it was prior to its crisis.
Stories by PR News Staff
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Study points to the growing demand among companies for data that can drive strategic marketing decisions.
Despite constant advice to the contrary, too many press releases still suffer from flowery language and superlatives.
The Toronto Raptors toss up a couple of bricks in its social media efforts and show how not to communicate on Twitter.
Effort helps to illustrates how PR pros need to persuade their clients to be more proactive on social channels.
Production house just a preview of things to come for PR pros that are producing more online-video programming.