A Gorkana survey of journalists reveals that the New York Times dominates the list of the top 10 most influential financial journalists.
Media Relations
Journalists in New Beats? Focus on Opportunities, Not the Headaches
March 19th, 2012 by Scott Van CampNew media realities point to the possibility of relatively inexperienced journalists covering unfamiliar beats and industries—and that can be a good thing.
PR News Announces Winners of 2012 Nonprofit PR Awards
March 15th, 2012 by Scott Van CampExcellence in nonprofit communications was celebrated at a luncheon event at Washington, D.C.’s National Press Club on March 15.
Focus Your PR Measurement Strategy on What You Can Influence
March 15th, 2012 by Regina D'AlesioMeasurement objectives for media relations pros should not emphasize factors that are out of their control, says Evan Welsh, SAP’s director of global media relations.
2012 Nonprofit PR Awards: Press Release
March 15th, 2012 by PRNEWSWinner: Cold Spring Harbor Laboratory — Advancing autism research: a new animal model provides evidence for autism’s genetic basis To tout the news of a first-of-its-kind animal mode for autism that presented incontrovertible evidence of autism’s genetic… Continued
2012 Nonprofit PR Awards: Green PR/Marketing
March 15th, 2012 by PRNEWSWinner: The Heinz Awards and Burson-Marsteller – Heinz Awards Educate America About Environmental Champions and Their Causes BM was tasked with promoting the recipients of the 17th Annual Heinz Awards, which honored 10 individuals who… Continued
2012 Nonprofit PR Awards: Fundraising
March 15th, 2012 by PRNEWSWinner: The Museum of Mathematics and MWW Group – MoMath Ramps Up the Birth of MoMath Ranked 31st in the world, the state of U.S. math education can be best described as in need of… Continued
7 Tips for Writing Headlines That Pop in a Journalist’s Inbox
March 13th, 2012 by Andrew HindesDon’t be obscure or too clever with your headlines and subject lines, says The In-House Writer’s Andrew Hindes.
Facebook Users Receive More, Give Less; Robust Sites Lift In-Store Sales; Social Media and Software Industry
March 9th, 2012 by PRNEWS▶ Facebook Users Receiveth More, Giveth Less: A Feb. 2012 Pew Internet study that combines server logs of Facebook activity with survey data finds that over one month, 40% of average Facebook users made a
Euro Bankers’ Tapping of Former BP PR Rep Has Its Own PR Implications
March 7th, 2012 by Bill MiltenbergThe man who was hired to lead BP’s communications efforts after the Gulf of Mexico oil spill is now helping a European banker lobby group repair the oily reputation of bankers.