Media Relations

What are the most common tropes publicists wish reporters knew about communications jobs?

PRNEWS announced the winners of the 2026 Experiential & Event PR Awards, celebrating the year’s most impactful experiential campaigns, activations and event-driven communications.

Understanding the federal journalist subpoenas and why the legal ground beneath them seems thin, is among the clearest lessons the PR industry has received in decades about what protects us and what does not.

When Nycole Walsh and her research team at Kickstand surveyed 350 tech journalists about what’s working in their inboxes, 69% said they have warned a colleague about a specific PR person to avoid.

Between the marketing jargon, branded tote bags and exclusive yacht brunches, Cannes conversations around the future of communications gained momentum on some of the biggest stages.

Apple offers a lesson in getting ahead of bad news, new Sprout Social confirms that social media is now the front line of crisis, and Starbucks turns to employee creators.

When The Barbed Wire and Texas Observer reported that Silo Mills—a residential development with an on-site elementary school—may have been built on a site where radioactive fracking waste had been dumped, the companies involved gave communicators a masterclass in what not to do in a crisis.

This week’s PR Roundup examines what it takes to build—and keep—consumer trust in uncertain times.

The most successful attendees don’t treat Cannes as a series of meetings, panels and parties. They approach it with a clear strategy and a disciplined plan.

Consumer brands often make the same seasonal PR mistake: They start pitching when shoppers begin buying. Editors, however, start planning those stories months earlier. While marketers and communicators focus on summer promotions, Prime Day and… Continued