Combining a global strategy with local expertise is the key to success when implementing communications campaigns on a broad scale.
Digital & Technology
4 Best Practices for Smarter Global Digital Communications
April 5th, 2012 by Sabrina HornCombining a global strategy with local expertise is the key to success when implementing communications campaigns on a broad scale.
5 Tips for Creating an Effective and More Personal Podcast
April 5th, 2012 by Scott Van CampA podcast can be a great way to provide content to consumers on the go, and if used properly, can help boost your communications efforts.
Yankees Win Again—on Social Media
April 5th, 2012 by Steve GoldsteinSocial media analysis from Banyan Branch shows that the Yankees are by far the most popular MLB team on Facebook; the tech-savvy San Francisco Giants are the most active team on Twitter.
Yankees Win Again—on Social Media
April 5th, 2012 by Steve GoldsteinSocial media analysis from Banyan Branch shows that the Yankees are by far the most popular MLB team on Facebook; the tech-savvy San Francisco Giants are the most active team on Twitter.
Now on Android, Instagram Creates Compelling Visuals for Brands
April 4th, 2012 by Bill MiltenbergWant to further connect with consumers and create powerful brand stories worth 1,000 words? Look no further than Instagram.
Now on Android, Instagram Creates Compelling Visuals for Brands
April 4th, 2012 by Bill MiltenbergWant to further connect with consumers and create powerful brand stories worth 1,000 words? Look no further than Instagram.
PR With Benefits: What ‘Mad Men’ Can Teach Us About Writing Press Releases
April 3rd, 2012 by Andrew HindesStating the benefits of a product or service is much more compelling to journalists—and their readers—than relying on vague industry jargon.
PR With Benefits: What ‘Mad Men’ Can Teach Us About Writing Press Releases
April 3rd, 2012 by Andrew HindesStating the benefits of a product or service is much more compelling to journalists—and their readers—than relying on vague industry jargon.
8 Tips to Help You Expand Your Twitter Community Rapidly
April 3rd, 2012 by Bill MiltenbergPR News just reached the 40K mark in its Twitter community—and here is what we’ve learned so far.