Digital & Technology

First rule in managing the fallout from a product recall: Get your facts straight.

First rule in managing the fallout from a product recall: Get your facts straight.

Facebook is testing a new "want" button with seven major retailers.

Facebook is testing a new "want" button with seven major retailers.

Despite a strong push from Apple, Coca-Cola 2012’s most valuable brand in the world.

Despite a strong push from Apple, Coca-Cola 2012’s most valuable brand in the world.

Yelp is now built into Apple’s maps application, placing the customer-review site in front of millions of users worldwide. That’s why communicators should know how to best manage their brand’s presence.

Yelp is now built into Apple’s maps application, placing the customer-review site in front of millions of users worldwide. That’s why communicators should know how to best manage their brand’s presence.

Half of all CEOs surveyed believe digital will increase their overall revenues and margins by at least 10% within the next three years.

Half of all CEOs surveyed believe digital will increase their overall revenues and margins by at least 10% within the next three years.