Corporate Social Responsibility

For more than 20 years Cone Communications has been linking companies with nonprofits to achieve social benefits. Cone has taken a leadership role in the PR field with its 2011 Cone/Echo Global CR Opportunity Study,… Continued

Co-Winner: HanesBrands and O’Malley Hansen Communications – Using Green for Good in Latin America HanesBrands has a significant manufacturing presence in El Salvador, Honduras and the Dominican Republic and focuses CSR efforts there in two… Continued

Co-Winner: Coca-Cola Enterprises Corporate responsibility and sustainability at Coca-Cola Enterprises begins at the very top. A specially designated committee of the board of directors meets five times a year to review CCE’s progress on the… Continued

Carmichael Lynch Spong’s headquarters in downtown Minneapolis is the ultimate symbol of this agency’s full-on commitment to corporate responsibility and environmental stewardship. Its LEED- qualified workplace is powered 100% by wind-sourced energy, and the agency… Continued

Winner: OSRAM SYLVANIA and Weber Shandwick – Staying in the Spotlight With the federally mandated phase out of Edison’s 1879 invention, the light bulb, which went into effect in 2012, Light Emitting Diodes (LEDs) are… Continued

Winner: Honda Manufacturing of Alabama In the wake of the devastating tornadoes that swept through Alabama on April 27, 2011, Honda Manufacturing of Alabama (HMA) took immediate action, providing manpower, relief items and vehicles to… Continued

Communications pros gathered at PR News’ CSR Awards luncheon in Washington, D.C., to honor the best in corporate social responsibility campaigns—and share some CSR tips.

Last year Burson-Marsteller launched its Caring Consumer specialty group, comprised of experts in consumer and brand marketing, CSR and corporate reputation, to help build emotional connections between organizations and consumers who care. This launch is… Continued

Winner: The Allstate Foundation and Fleishman-Hillard – Purple Purse: It’s Time to Talk About Domestic Violence The Allstate Foundation and Fleishman-Hillard teamed up with the YWCA to launch a new campaign to end domestic violence… Continued

Co-Winner: Toys “R” Us Inc. – Alex’s Lemonade Stand Foundation “Fight Childhood Cancer, One Cup at a Time” Fundraising Campaign Toys ”R” Us Children’s Fund partnered with Alex’s Lemonade Stand Foundation (ALSF) as part of… Continued