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Op-Ed Alert

September 14th, 1998 by

Details on pitching an op-ed editor at key media outlets. Los Angeles Daily News Circulation : Weekday, 207,421; Sunday, 223,647 Contact: JoAnn E.B. Yerem, Op-Ed Editor Address: P.O. Box 4200, Woodland Hills, CA 91365-4200 Phone/Fax:… Continued

Media Insight: The Futurist

September 14th, 1998 by

7910 Woodmont Ave., Suite 450, Bethesda, MD 20814 The future looks bright but selective for pitches to The Futurist, a magazine that covers trends and ideas about the future. However, editors plead "look at the… Continued

In The Next Issue..

September 14th, 1998 by

PR NEWS will have expanded coverage of its Two-Day Media Relations & Crisis Management workshop being held this week in San Francisco…

Public Affairs Compensation Packages Sign of Industry Health

September 14th, 1998 by

From increased communication budgets to higher salaries, the PR industry continues to enjoy a boom market. And now the Foundation for Public Affairs releases a study that reconfirms this: heads of corporate public affairs departments… Continued

JobTracker

September 14th, 1998 by

Account Executive – Tired of not getting repeat sales because your present employer can’t deliver results your clients expect? Cutting-edge VNR/SMT/Internet PR firm is looking for an account executive with a future. Great compensation package.… Continued

Industry News

September 14th, 1998 by

Harris Survey Shows Budgets Continue to Jump The just-released annual Thomas L. Harris/Impulse Research Public Relations Survey shows that PR budgets grew to $3.37 million this year, an increase of almost $1 million over budgets… Continued

Culling Lessons From Swissair Crash: Across-the-Board Commitment Needed

September 14th, 1998 by

Think of your crisis management plan as a mortgage on your company’s reputation – a debt that can be handled well or one that can get dangerously out of control, even accruing damaging late fees.… Continued

Calendar

September 7th, 1998 by

Calendar Highlight!!! PR NEWS "Advanced Crisis Management & Media Relations Two-Day Workshop," Sept. 14-15, Sir Francis Drake Hotel, San Francisco, 888/707-5814, http://www.prnewsonlin.com September 9 "11th Annual Public Relations Society of America/Los Angeles Chapter Nonprofit Seminar,"… Continued

Trends & Ideas

September 7th, 1998 by

Cyber PR: Web Sites – No Longer A What-If Web sites are no longer an option for PR firms, as 80 percent of U.S. public companies have Web sites. Online PR plays a key role… Continued

Media Insight

September 7th, 1998 by

Discovery Networks 7700 Wisconsin Ave. Bethesda, MD 20814-3579 Do your homework for the producers on the Discovery Networks: they want concise, well-thought out pitches for their shows. The best place to get coverage here is… Continued