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Op-Ed Editors Weather the Worst Of Scandal Effects You may be one of the many in PR who has had enough of the Starr Report and the Clinton/Lewinsky matter, but trust us when we tell… Continued

The Year 2000 computer crisis is the topic of a one-day forum sponsored by PR NEWS and APCO Associates Feb. 22, 1999, at the Capital Hilton in Washington, D.C. Corporate communicators and Y2K experts will… Continued

Account Executive – Tired of not getting repeat sales because your present employer can’t deliver results your clients expect? Cutting-edge VNR/SMT/Internet PR firm is looking for an account executive with a future. Great compensation package.… Continued

On the Radar Screen A Reminder: Edit, Edit and then Re-Edit Three press releases that came our way last week stopped us in our tracks. The cry in the newsroom was "What were they thinking?"… Continued

The convergence of technology with every single business sector and its infusion into our own personal lives has prompted a sea of change in how we, as professional communicators, must approach our work on a… Continued

In a move to bring about increased synergy between holding company Young & Rubicam Inc.’s advertising and PR operations, subsidiary Burson-Marsteller’s CEO Thomas Bell Jr. will become worldwide chairman and CEO of Young & Rubicam… Continued

While BM Realigns Executive Staff, Ketchum Drops PR From Name Burson-Marsteller isn’t the only PR firm reinventing how it is perceived both internally and externally. Ketchum, which also is owned by a holding company, just… Continued

The attention of many Americans was riveted on the multiple school shootings which occurred throughout the U.S. earlier this year. National news media focused on the events in Pearl, Miss., West Paducah, Ky., Jonesboro, Ark.,… Continued

October 7-9 "The Third Annual Strategic Public Relations Conference," IABC and Lawrence Ragan Communications, Inc., Chicago Hilton and Towers Hotel, 800/878-5331. "Communications in a Complex World," the Public Relations Institute of America, Marriott Surfers Paradise… Continued

Is the Web the Fairest One of All? Unearthing a ringing endorsement for a company or product, even a high-profile executive, is no easy feat on the Internet. Just think Michael Eisner and you get… Continued