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Illinois Prepaid College Tuition Campaign Earns an ‘A’

June 7th, 1999 by

Media Relations Tie for First Karen Rohde is beaming in a picture next to a story in the Chicago-Sun Times. Her grin, the article points out, is due to a prepaid college tuition plan guaranteeing… Continued

WPR Steals the Show with Hebrew Literacy Campaign

June 7th, 1999 by

Media Relations Tie for First The Internet age and the global era have created a market for new language skills, from Java and VRML (virtual reality markup language) to Mandarin and Cantonese. So how could… Continued

U S West Sweeps Category with PR Surrounding Union Deal

June 7th, 1999 by

Winner Internal Communications If your firm had 34,000 potential spokespeople who might make public their views about how your company treats employees, your first impulse might be to retreat white-knuckled into the boardroom. Then, perhaps,… Continued

Platinum PR Honorable Mentions

June 7th, 1999 by

Media Relations Grove Park Inn Resort What can you do with $7,288? Take a cruise around the world, add a deck onto your home? Launch a successful media relations campaign? We tip our hats to… Continued

Inaugural Platinum PR Winners Announced

June 7th, 1999 by

Since PR NEWS was founded more than 50 years ago, we have made it a point to be both an advocate for the public relations profession and a watchdog for the communications industry. To take… Continued

Sports Product Scores a PR Coup with Kid’s Idea

May 31st, 1999 by

Hands-on Basketball, a toy dreamed up by Christopher Haas for his elementary school’s invention fair, didn’t win a prize. But it did win the support of a distributor and sold 23,000 units in the first… Continued

Calendar

May 31st, 1999 by

June 2 "Marketing on the Internet, American Computer Educators," Women’s Business Development Center, Philadelphia, 215/790-9232; http://www.mbemag.com/html/calender.html#June. June 7 "Conference hosted by PRSA Environment Section," PRSA, Capitol Hilton, Washington, D.C., 212/995-2230. June 8 "High-Tech PR: A… Continued

Key Contacts: Food & Wine

May 31st, 1999 by

1120 Avenue of the Americas New York, NY 10036 Fax: 212/764-2177 http://www.foodandwine.com Just by looking at the cover of this upscale food magazine, you can discern that any story ideas should reflect the finer things… Continued

Media Insight

May 31st, 1999 by

The Today Show 30 Rockefeller Plaza Suite 304 New York, NY 10112 If the Ivory Tower of journalism really does exist, you’ll find it with producers at The Today Show. This morning show may be… Continued

‘Yeah, Baby!’ – Software Company Uses Life-Sized Austin Powers for PR Plug

May 31st, 1999 by

If Austin Powers arrived at your office in a box, chances are you’d take notice – and then probably call the police. But 26 top-tier business reporters and editors didn’t need to alert the authorities… Continued