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The Dark Side of Crisis Management

March 20th, 2000 by

The best way to curtail an online crisis is to anticipate it before it happens, Edelman VP Freda Colbourne told attendees at last week’s seminar. Colbourne discussed the value of “dark sites” (Web sites that… Continued

Trends

March 20th, 2000 by

Press in the Flesh. Journalists in the magazine and newspaper industries hold increasingly different views on what they consider “normal practice” when dealing with an unknown source, according to the latest Middleberg/Ross Print Media in… Continued

Say What?

March 20th, 2000 by

Listen up pardners. Reporters receiving press releases that have nothing to do with their beats is so commonplace, we’re ready to rassle up a posse. The latest offense: A release titled, “News from the Houston… Continued

Resources

March 20th, 2000 by

Media Galore. Can’t locate that new magazine title? Need to research a vertical market? MediaFinder.com (Oxbridge Communications) offers an online database containing more than 100,000 publications. Publist.com (Ulrich’s International Periodical Directory) offers a similar deal.… Continued

Comments

March 20th, 2000 by

“The main goal of IMPRESS is to help people who use Kinko’s put their best face forward in terms of the way their documents look and feel,” says Eakeley. “With the burst in technology, there’s… Continued

Industry Targets

March 20th, 2000 by

Goal! Recently acquired by Scholastic, Soccer Jr. Magazine is looking for product pitches. The bimonthly book, with 100,000 paid subscribers (which Scholastic hopes to double within a year), devotes nearly a third of its pages… Continued

Pitch Tips

March 20th, 2000 by

Got experts? IMPRESS editors are impressed by name-brand contributors (read: business leaders with some claim to fame) who can offer meaty advice. “We’re bringing the experts to the little guy,” Eakeley says. The premier issue… Continued

Hotline

March 20th, 2000 by

Update. As we promised (PRN, Feb. 14) MH-17, Rodale’s health/lifestyle magazine for boys 13-17, is ready to be pitched. But don’t send email. Editor and pitch catcher Jeff Csatari already has too much in his… Continued

MEDIA INSIGHT: Kinko’s IMPRESS

March 20th, 2000 by

c/o Forbes Special Interest Publications 28 West 23rd St., 10th Floor New York, NY 10010 212/367-3500 In an effort to provide a value-add for its customer base of small business owners, Kinko’s kicked off its… Continued

This Just In…

March 20th, 2000 by

Fleishman-Hillard cofounder Robert Hillard dies at 82 in Caledonia, Mo. Hillard launched the agency in 1946 and retired in 1974. A cornerstone for PR: The city of Chicago renames a street, “Daniel J. Edelman Way”… Continued