GM may have made a big splash at the Detroit Auto Show earlier this year (PRN, Feb. 21), but Ford ultimately finished first in media coverage at the end of the North American International Automobile… Continued
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CEOs Increasingly Linked To Corporate Image
March 20th, 2000 by PRNEWSThe CEO’s image remains one of the most significant factors in determining shareholder value. According the study “Maximizing CEO Reputation” by Burson-Marsteller (PRN, Jan. 31), 45% of a company’s image is tied to its CEO.… Continued
Web Makes Individual Investors Big Spenders
March 20th, 2000 by PRNEWSIndividual investors are relying more on their own research when making financial decisions, allowing I/R professionals the opportunity to speak directly to them instead of through media channels. January investor requests for annual reports increased… Continued
Journalists Gauge CEOs’ Media Mojo
March 20th, 2000 by PRNEWSIn the middle of a telephone interview, the CEO of a smallish telecommunications firm was having trouble articulating his point to a journalist. After fumbling his statement a couple times, he interrupted himself, sighed deeply… Continued
PeopleMoves
March 20th, 2000 by PRNEWSCorporate/Association Moves First America Financial Corp. promotes Jo Etta Bandy from director of communications to VP corporate communications. Honeywell names Tom Buckmaster VP of communications. Buckmaster was president and vice chairman of Edelman PR Worldwide,… Continued
Council Ranks Agencies by Revenue
March 20th, 2000 by PRNEWSAgencies with the strongest Internet practices topped this year’s ranking by the Council of Public Relations Firms, says Sarah Drennan, VP of operations for the Council. Domestically, Fleishman-Hillard takes the lead, outpacing last year’s chart-topper,… Continued
Warning: Dancing in the Dark Causes Tripping
March 20th, 2000 by PRNEWSNot all CEOs should be allowed near a telephone when members of the press call. An excerpt from the Jan. 11, 2000 issue of CTI News illustrates the point: … Companies like Mountain View, Calif.-based… Continued
Media Moves
March 20th, 2000 by PRNEWSErin Arvedlund joins Barron’s to write “The Striking Price” column, which focuses on derivatives and Wall Street. Erin.arvedlund@barrons.com…Janet Rae-Dupree leaves BusinessWeek to join U.S. News as senior editor. She will cover personal technology for the… Continued
Weaving the Everyday Into the Relevant
March 20th, 2000 by PRNEWSThe Predicament With the job market tighter than a Hollywood face-lift, architectural and engineering firm ARCNET was facing serious recruitment problems. The New Jersey-based company was struggling not only to find qualified employees, but also… Continued
Editorial Calendar Alert
March 20th, 2000 by PRNEWSComputer Economics Report. Interested in stories on supply chain technology, online customer service, converging technologies, and wireless data applications. Deadline: April 3. Contact: Adam Harriss, research analyst. 760/438-7457; fax:760/431-1126; aharriss@compecon.com. Best Approach: Email first, then… Continued