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Tech Community: Prioritize Your PR Activity

March 26th, 2001 by

Nearly 100 technology industry insiders attended MonsterBuzz 2001 on March 20 at the historic Memorial Marines’ Club & Hotel at Union Square. Freelance writer Colin Berry reports the conference buzz from tech journalists and industry… Continued

Media Layoffs: The Latest Graveyard Stats

March 26th, 2001 by

Media companies – and their interactive divisions, in particular – are in a state of churn. Have you updated your database lately? Here are the latest (downward) adjustments in the media work force. MARCH 2001… Continued

My Generation Targets Boomers

March 26th, 2001 by

PR Campaign Uses Focus Groups and Market Research AARP is not your grandmother’s trade association nor is it any longer that senior citizen group once known as the American Association of Retired Persons. That’s the… Continued

Media Insight: "Smart Solutions"

March 26th, 2001 by

Home & Garden Television C/o Weller Grossman Productions 14144 Ventura Blvd., Suite 200 Sherman Oaks, CA 91423 818/755-4800 http://www.hgtv.com Got a problem? Bring it to “Smart Solutions,” an HGTV show now entering its sixth season… Continued

State of the Media: Lean, Mean And No Press Releases, Please

March 26th, 2001 by

Media relations gurus have been boogying nonstop to update their relationship databases in the wake of Q1 layoffs inside such media empires as AOL Time Warner, Disney/ABC and new economy pubs Industry Standard and Business… Continued

Media Moves

March 26th, 2001 by

Suzan Revah shifts from online deputy news editor to news editor of the Industry Standard.srevah@thestandard.com…Michael Fitzgerald, Red Herring Magazineexecutive news editor, now writes a bi-weekly column called In the Shadow of the Valley, which provides… Continued

Teflon and Tar

March 19th, 2001 by

Allegations of human rights abuses are hard to shake. Nike continues to suffer criticism despite its cooperation with activist groups in the wake of child-labor problems. And ongoing jabs continue in the media – the… Continued

Media Insight

March 19th, 2001 by

Town & Country 1700 Broadway 30th Floor New York, N.Y. 10019 212/903-5000 Fax: 212/262-7017 Town & Country isn’t a romp across the homeland’s prairies. Despite its name, which alludes to rustic life, this Hearst publication… Continued

Media Moves

March 19th, 2001 by

Mark Lang, features editor for Adweek, has left. Lang will continue to write the “Best Spots” section on a freelance basis, but inquiries should be sent to Nancy Sobel, managing director; nsobel@adweek.com… Kristen Hallam, former… Continued

Media Trends

March 19th, 2001 by

Surprise! College Editors Like Email Sixty-two percent of college journalists prefer email pitches, according to a survey of college journalists who attended the annual National College Media Convention last November in Washington. Just 15% prefer… Continued