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Jumpstart Your Campaign

June 25th, 2001 by

Gallagher Public Relations, Alameda, Calif., is introducing two new services designed for launch-phase companies. JumpstartPR, a short-term program, creates effective positioning messages in early stage start-ups. Established companies can also use the service for retooling… Continued

This Just In…

June 18th, 2001 by

Fleischman-Hillard launches a worldwide competitive intelligence service that mines digital information retrieval sources, industry analyst databases and traditional resources to provide a more accurate metric for media coverage and other industry needs. The Weber Group… Continued

Online Journalists Debate The Diss Factor with Publicists

June 18th, 2001 by

Picture this: You’re sitting at your desk and receive an email request from a journalist with I’mNewOnTheWeb.com who wants to speak to your top client about that company’s patented bees wax formula. You weigh your… Continued

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June 18th, 2001 by

The old saying about the “sweet smell of success” takes on new meaning with the Marcus Group, a New Jersey PR firm that recently received the PRSA New York Chapter’s Big Apple Award in Public… Continued

Direct to Buyer

June 18th, 2001 by

Looking to eliminate those pesky journalists from the media relations equation? Tech news distributed via PR Newswire will now go straight to technology buyers through a new agreement with CMP Media. CMP’s TechWeb, a business… Continued

Ketchum Grows Tech Practice

June 18th, 2001 by

While other firms are bearish on technology, Ketchum is boosting its technology business with the acquisition of Corporate Technology Communications in Chicago. The firm, which specializes in business-to-business and technology communications, will now be known… Continued

Representing Dubyah

June 18th, 2001 by

White House press secretary Ari Fleischer says the toughest part of his job is knowing when to hold ’em and when to fold ’em – that is, discerning which information to leave in the Oval… Continued

Becoming One With the Media

June 18th, 2001 by

Quick! Name a leading source of news about the California energy crisis and the latest fluctuations in gasoline prices. CNN? NBC? “Energy News Live”? The latter may not be a household name for most Americans,… Continued

Profile: Colleen Cotter Brannan

June 18th, 2001 by

Colleen Brannan lives life to the fullest — or, as her boss Brian Farley says, on the edge. He recalls their days at Cohn & Wolfe working on the 1996 Olympics account prior to both… Continued

Is Your Online Press Room Dynamic?

June 18th, 2001 by

When reporters come visiting your site, do you give them more than lip service? Interactive Media Services Manager Dave Wolkowitz, of PR21, Chicago, offers tips on how to make your online press center more efficient… Continued