The Monitor launches a redesigned Web site, http://www.csmonitor.com, to better serve its 600,000 monthly visitors. The paper says its Web readers navigate differently than newspaper readers, so it has reorganized content and created new original… Continued
Subscription Content
PR in Paradise Sets Sales for a New Course
August 20th, 2001 by PRNEWSPR NEWS continues its look at PR trends in specific vertical markets. This week: the hotel biz. Hotel PR jobs – particularly those on the consumer marcom side – are still among the most enviable… Continued
This Just In…
August 20th, 2001 by PRNEWSUS Airways faces a communications debacle in the wake of its failed attempt at a merger with United Airlines. The company announced a vast restructuring, positioning itself as a global and low-cost carrier, a plan… Continued
Hunting for Summer Reading
August 20th, 2001 by PRNEWSFinding a new job in the PR industry these days requires more homework than it used to. Be Hunted! is a new book authored by Smooch Reynolds, president and CEO of the Repovich- Reynolds Group,… Continued
Indies Band Together
August 20th, 2001 by PRNEWSMore than 30 independent PR firms have joined forces to create a Web-based global network of independent communications services providers called GlobalFluency. This Independent Network of Influence includes 36 agencies in 26 countries. The indies… Continued
From the Mouths of Middle Managers
August 20th, 2001 by PRNEWSMost mid-level managers would rather be CEO at Wal-Mart than Bridgestone, according to a new corporate reputation survey from Brouillard Communications. While it’s no surprise that America’s friendliest retailer won out over its most beleaguered… Continued
PR En Espanol
August 13th, 2001 by PRNEWSPR Newswire launches U.S. Hispanic and Latin America Broadcast Services, offering production and distribution services for Spanish language video and audio content. U.S. Hispanic and Latin American media are starved for b-roll and VNRs in… Continued
People Moves
August 13th, 2001 by PRNEWSCorporate Moves Estee Lauder promotes Marianne Diorio from VP, communications to SVP, communications for the company’s specialty brands. Florence Nimo becomes VP, global communications. Men’s Health hires Aimee Geller Promisel as director of PR. Previously,… Continued
Crisis Round-up: Sizing up Condit’s PR Efforts
August 13th, 2001 by PRNEWSMarina Ein, the high-profile spokeswoman hired by Rep. Gary Condit, has suffered her own share of negative fall-out from the Chandra Levy case. Ein has been broadly criticized for not bringing Condit forward to discuss… Continued
Community Relations Campaign Turns Kids and their Parents into Readers
August 13th, 2001 by PRNEWSIn late 1999, only about 20% of California fourth graders were considered proficient readers. The California Governor’s Office of the Secretary for Education implemented a sweeping statewide campaign called READ California, designed to promote reading… Continued