Subscription Content

Hack Attack Warrants Full Court Press

August 20th, 2001 by

Lawsuits filed against Internet hackers generally don’t play well for big corporations. The company inevitably looks like Goliath, while the smaller defendant is portrayed as a romantic outlaw. But Mattel Interactive really had no choice… Continued

Media Insight: "Boom Town"

August 20th, 2001 by

The Wall Street Journal 1155 Avenue of the Americas New York, NY 10036 212/597-5600 http://www.wsj.com The Marketplace section of The Wall Street Journal is arguably some of the most coveted media real estate in the… Continued

Earnings Season Creates Opportunity for PR, IR Convergence

August 20th, 2001 by

Public relations professionals and their counterparts in the investor relations department have, in the past, jealously guarded their respective roles. But in an economy that includes online investors, Regulation FD and, in many cases, dramatically… Continued

Media Moves

August 20th, 2001 by

National News: Sheila Green joins CNET Radio as producer for the East Coast edition of the “Morning Show.” She will book guests, gather and edit news. Call 800/396-6546. Jerry Morris changes position from travel editor… Continued

Time is running out!

August 20th, 2001 by

Don’t miss your chance to discuss the latest trends, biggest news and best practices in PR with your colleagues and the editors of PR NEWS. Sign up today to attend a FREE Buzz Breakfast, Tuesday,… Continued

On the Record

August 20th, 2001 by

Looking for the fast track into the pages of Fast Company? Heath Row, the magazine’s self-proclaimed “social capitalist,” offers these tips: Pitch humans. The editors don’t care nearly as much about company news as they… Continued

Life After Death

August 13th, 2001 by

Time, Inc. will revive Life for the second time since it originally folded in 1972, this time as a “bookazine.” Life will publish eight times in 2002, ad-free. Time Senior Editor Robert Sullivan will cover… Continued

Strong Medicine for New York Magazine

August 13th, 2001 by

Editors at New York Magazine are building on the success of their wildly popular Best Doctors issue with the launch of “Strong Medicine,” a new medical column that will cover the ever-changing world of healthcare… Continued

Extreme ESPN

August 13th, 2001 by

ESPN will launch a test version of EXPN Magazine, devoted to the most extreme sports fans, at the X Games in Philadelphia. The pub will be available at the X Games (August 17- 22), and… Continued

This Just In…

August 13th, 2001 by

Time Inc. unveils the new Business 2.0, a combination of the old Business 2.0 and eCompany Now. The inaugural issue investigates the economic impact of the Web. FitzGerald Communications creates a financial and crisis communications… Continued