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How’d You Get That?

October 8th, 2001 by

When four sisters in Annandale, Va. launched a local car wash to benefit the Red Cross’s relief efforts, they probably never guessed the result would be a media frenzy, including coverage in The Washington Post… Continued

Want to Pitch a Top Mag

October 8th, 2001 by

In its fall/winter issue, PRN sibling min magazine highlights top consumer and B2B magazines in six categories. Top honors go to BusinessWeek, Information Week, Jane, CRN, Child, DNR, Smartmoney.com, Firehouse.com, Time Out New York, RoadStar,… Continued

Green Light for Latino Pub

October 8th, 2001 by

Latinos on Wheels, a new title from the publisher of African Americans on Wheels, is offering automotive content for the fast-growing U.S. Hispanic community. The pub will make its debut at the Miami auto show… Continued

Mobilizing Media

October 8th, 2001 by

Ziff Davis launches “Mobilizing IT,” an editorial response to Sept. 11’s terrorism, designed to help companies plan for the protection of their technical infrastructure in the case of disaster. The initiative will make use of… Continued

Au revoir, Mademoiselle

October 8th, 2001 by

It’s the end of an era for Mademoiselle readers – the pub, originally founded in 1935, is shutting down due to weak ad pages and slow sales. Editor-in-chief Mandi Norwood and Publisher Lori Burgess will… Continued

This Just In…

October 8th, 2001 by

Dan Bartlett, deputy counselor to Bush Administration Counselor Karen Hughes, becomes White House communications director. Barlett will continue as Hughes’ deputy counselor, as well. Barie Carmichael, PR NEWS Advisory Board Member and chief communications officer… Continued

Holiday Campaigns in Gear, But Cheer Factor Still Uncertain

October 8th, 2001 by

As time burnishes the shock of September 11 into a dull ache, media relations counselors are getting back to business, with holiday campaigns their next order of business. Many seasonal overtures are off to a… Continued

What’s On … And What’s Not

October 1st, 2001 by

In the wake of Sept. 11 , conference organizers have rearranged events into October. Consult our conference organizer for updates: On for Oct. – Nov. 15-16 PRSA Crisis Communication Strategy, Chicago 22 IABC Conference Division… Continued

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October 1st, 2001 by

Bill Maher got a lesson in patriotic PR last week after his incendiary comments on “Politically Incorrect” following the terrorist attacks. (One of Maher’s guests took exception to the popular opinion that the terrorist attacks… Continued

Corporate Compensation

October 1st, 2001 by

Corporate communications VPs should expect to pull in close to $190,000 this year, according to the 2001 Corporate Marketing and Communications Compensation Survey. Conducted by William M. Mercer, a human resources consultancy, the survey includes… Continued