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Agency/client relations are seldom easy. In the current climate, however, with PR budgets still tight and staffing levels reduced on both sides of the table, the issues that make or break a marriage take on… Continued

This PR NEWS virtual seminar, right from your desktop, will be held from 1:30-3 p.m. (ET) on Tuesday, Sept. 16. This is the only workshop you’ll need to get your analyst relations programs in high… Continued

Having been on both sides the fence, I have a clear understanding of the dynamics that can arise in the relationship between corporate communications/public relations departments and PR firms. I think a critical issue for… Continued

The most successful corporate-agency relationships are built on principle–six principles of business conduct to be exact–that both the corporation and the agency can agree on and follow. The principles were developed by Arthur W. Page,… Continued

When PR NEWS asked me to ponder the current state of agency/client relations, I called on a few of my associates from Moscow to middle America and the left and right coasts to do some… Continued

It’s sure to be one of the most indelible images of the year-in-review packages that media outlets are starting to assemble: Martha Stewart walking into a federal courthouse – – the creamy white perfectly coordinated… Continued

In the media universe — taking the Web out of the mix, for a moment — space is still finite. But a recent nationwide survey of TV/radio public affairs directors and print publishers found an… Continued

It comes with the PR territory: You land a new account that, try as you might, just doesn’t get you fired up. But sometimes communication pros get the opportunity to meld their passions with PR.… Continued

Salaries for communications executives at nonprofit organizations have been relatively stable this year, up about 4% nationally, according to Lyn McCloskey, senior consultant at PRM Consulting, a Washington, D.C.-based management consulting firm specializing in human… Continued

David Bowen was recently tapped to lead the newly created Lifestyle Marketing group at New York-based Lisa Lori Communications, a full service marketing communications agency. Bowen, who was previously events marketing director for Hearst Magazines,… Continued