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15 to Watch

November 6th, 2006 by

Name: Tim Fry Title: Senior Vice President & Microsoft Client Relationship Leader Company: Weber Shandwick Age: 34 Tim Fry studied international relations and Japanese in college, “so PR wasn’t the career I had in mind,”… Continued

Spokesperson of the Year

November 6th, 2006 by

Winner: Stephanie Bunker, Spokesperson United Nations Office for the Coordination of Humanitarian Affairs What are the odds of a PR practitioner’s job actually being a matter of life and death? While Stephanie Bunker is not… Continued

Public Affairs Executive of the Year

November 6th, 2006 by

Winner: Carolyn Tieger, Partner and Global Leader, Public Affairs, Porter Novelli Follow-through and attention to detail are just two of many reasons for Carolyn Tieger’s success. A warrior and advocate, she has won major battles… Continued

PR Professional of the Year: Corporate

November 6th, 2006 by

Winner: Kathy Callahan, Director of Corporate Communications, Ameristar Casinos In recent years, casino properties and companies have changed hands as often as the dice at the craps table. Kathy Callahan faced the challenge in 2002… Continued

PR Team Leader

November 6th, 2006 by

Winner: Peggy Heller, Executive Vice President of Health-Care Public Relations, Vox Medica, Inc. Peggy Heller gets behind her people, whether it’s the clients for a multicultural campaign or her own staff. Her accomplishments in 2005… Continued

The Top 10 PR Endeavors: 250 Years Of Tylenol, Tea And Teddy Bears

October 30th, 2006 by

The history of our nation is marked by triumphs, defeats, scandals and moments of stunning poise in the economy, business, technology, culture, politics and … PR? To tip our hats to communications efforts of yore… Continued

Tip Sheet: Who Says No One’s Measuring?

October 30th, 2006 by

I recently had a conversion experience. No, it wasn’t religious! It was, instead, related to the PR measurement world, and to my new-found faith in my fellow practitioners. It came as the result of secondary… Continued

Case Study: Build A Better Blog, And The World Will Beat A Path To Your Door. Maybe.

October 30th, 2006 by

Company: Avent Agency: Edelman Timeframe: 2005, ongoing According to Entrepreneur magazine, 2005 was the year of a veritable blog explosion on the Internet. The number of blogs more than doubled between June and December last… Continued

Quick Study: Traditional Media; A New Economy; Shareholder Activism; The Dimming Power Of Apology

October 30th, 2006 by

Traditional Media Trumps New Blog popularity is by no means stalling, but a new study released by Burson-Marsteller this month suggests that traditional media is still highly valued by the “most influential members of the… Continued

How To: Create A PowerPoint Presentation (That Doesn’t Put The Audience To Sleep)

October 30th, 2006 by

They are integral parts of new business pitches, conference appearances, speaking engagements and internal meetings. Why, then, are PointPoint presentations also synonymous with feelings of ennui and, in the most extreme cases, loathing? It’s impossible… Continued